lasting impressions http://www.artwoo.com Returned search results for lasting impressions Copyright 2008 Tue, 02 Dec 2008 16:43:21 +0000 http://www.artwoo.com/rss/lasting+impressions Wedding Invitations Create The Whole First Impression Of Your Wedding And Reception http://www.artwoo.com/article/wedding-invitations-create-the-whole-first-impression-of-your-wedding-and-reception http://www.artwoo.com/article/wedding-invitations-create-the-whole-first-impression-of-your-wedding-and-reception#comments Fri, 15 Feb 2008 07:35:01 +0000 wedding invitation wordingplanning a wedding receptionhandwritten fontlasting impressionsfirst impressionswedding invitationschurch wedding http://www.artwoo.com/article/wedding-invitations-create-the-whole-first-impression-of-your-wedding-and-reception planning a wedding reception and dinner. Everyone has their ideas. Everyone wants it a certain way. Styles, color and papers change. What was available last year from one supplier is not available currently. And we are not even at wording of the wedding invitation yet.

There are many traditions about , It's you and your fianc=E9s choice of whether to follow these rules exactly, in a somewhat manner or not at all. There is after no legislation that you are aware of mandating the style, paper and wording of your wedding invitation. It's your show and your choice so speak.

However it is usually best to go with the theme, venue as well as overall flow of the wedding day. For example if you are having a formal , you will most likely want traditional formal wording in your invitation. On the other hand if you are holding a smaller wedding in a home setting then a less format invitation may be in order.

It can be said that the wedding invitation is your entry point =96 the one thing that all your treasured guests will receive. On top of that it sets the whole first impression of your major event =96 your wedding day. First impassions are often . Some people might tell you that are a minor part of the mix. Not so as you well know in life. Once are created it is almost impossible to get rid of and overcome them.

At its most basic, your invitation will tell the world, and especially your valued guests: Who is doing the wedding; what the event is: Where and When it will be held.

The actual wording of the invitation will depend to the largest extent who is issuing it, as well as where the event will be actually held. Traditionally the bride's parent issue the wedding invitations, but in 2008 in today's world guidelines and procedures are more liberal. The bride and groom can choose to issue their own invitations. Also the groom's parents may be the ones to issue the invitations. It's not as if the invitation signals to the world that is actually paying for the whole wedding and wedding reception events. For example if the groom's family are very well off and paying for the majority of the wedding costs, the wedding invitations would still traditionally come from the bridal couple or one or both sets of parents.

There are well established traditions for the protocol of wording invitations in somewhat delicate family situations. For example for parents, who are divorced: then each can be mentioned on a separate line without the word "and "between the two lines?

Generally if one or both of the parents have remarried, then only the original parent's names are mentioned, although if there is a particularly close relationship between a stepparent and the bride or groom, then it would well be appropriate to include that person's name.

Lastly it is always a good idea to familiarize you with the traditional modes of wording a wedding invitation. Then you can make an informed decision whether to follow these traditions. If you are in the dark you can unintentionally make a faux pas, confuse or even offend certain of your guess.

After all the wedding invitation is not just any piece of paper. It will be the first thing that all your wedding guests will see of your wedding. Take care in the choice and delivery of your wedding invitation. After all, first impassions are usually lasting impressions. King Cole Catering Plan Your Winnipeg Wedding Winnipeg Catering Plan Your Winnipeg Wedding Blog http://kingcolecatering.nedsolution.com/blog/ Winnipeg Wedding Catering http://www.fortunacooks.com http://www.kingcolecatering.net ]]> Job Interviews and Interviewing - Dress Conservatively http://www.artwoo.com/article/job-interviews-and-interviewing-dress-conservatively http://www.artwoo.com/article/job-interviews-and-interviewing-dress-conservatively#comments Mon, 13 Oct 2008 13:43:24 +0000 lasting impressionsquality fabrichealth care fieldfirst impressionsconservative suitinvestment industriesemployment interview http://www.artwoo.com/article/job-interviews-and-interviewing-dress-conservatively First impressions are ". So is it with job interviews and the screening process. Once a first impression is created it is more than difficult if not impossible to shake off or change those series of first impressions once created. It is as if you are being packaged for a sale -- in this case the final product is yourself -- looking for a successful job or employment posting.

If the whole packaging for an employment interview can be summarized in one sentence or phrase that is "To dress conservatively". The perception, that is unless you demonstrate otherwise, is that you are what you appear. Interviewers, and indeed people in general, assume you are what you appear to be. How could it be otherwise? That is unless you tell or present information in another manner or direction.

For example if a person its going for a job interview in an industry where trust and the perception that the organization or actual employee is to be trusted -- such as the banking or finance then not only is it important to appear clean, pressed and perfectly groomed but also to cover tattoos and not to appear at the interview wearing a baseball cap or scantily clad. Similarly if you are to interview for a job in the -- say at a pharmacy or nursing home then it may be a wise idea to not only to cover those tattoos but also remove or even lose your nose ring. You may perceive them as cool and great but that may not be the perceived reaction both by the interviewer and potential customers and clients. and those that you care for.

Most interviewers expect applicants overall to wear business like clothes when they apply for office or professional positions. For men and women often a of is generally both appropriate and acceptable in these interview and business situations. In the specific cases of women, a conservative tailored dress or coordinated skirt and blouse with a matching jacket is also more than acceptable and appropriate in these cases. It has been found, noted and documented that some of the times that women who wear slacks to an interview lower their overall chances of being hired. If you want the job, then why take the chances unnecessarily?

If possible and whenever possible, visit your target and targeted employer or employers to observe the working atmosphere, conditions and dress codes. It never hurts to check out, prepare and observe. It can be a simple walk through -- as in the case of a retail store. It may be just to scout. Or it may be to ask simple information on a product or service. Nothing wrong with this. Nothing wrong or illegal in this practice.

Even if you are spotted by the interviewer as having entertained this practice -- it was just a matter of simple course and research to be merited and noted. You were doing good and thorough preparation to get the job. You want to fit in and be an asset to the firm or organization in order to become both a productive employee and full member of the team.

Lastly it can be said that even if the employer permits casual dress on the job, or for example "casual Fridays", even in the banking field., that it never hurts to err on the side of conservative dress and caution, that it is best to demonstrate both initiative and enhance your personal image and presentation by dressing more formally for the most important business meeting -- that is your job employment interview. Remember that it is first impressions that are lasting. It never hurts to err on the side of conservatism and the trusted, true and respected when it comes to projecting the package of the product. In this case the product is you trying to get that job, career or employment through the employment interview process. Be seen and presented as an employee who will be an asset to the firm -- both responsible and reliable.Winnipeg Job Bank Fire Your Boss  Supervisor Alberta Job Shop]]> Facebook Online Ads Versus Facebook Flyers http://www.artwoo.com/article/facebook-online-ads-versus-facebook-flyers http://www.artwoo.com/article/facebook-online-ads-versus-facebook-flyers#comments Thu, 24 Jan 2008 11:15:01 +0000 advertising on the internetfliersfacebookmarketercpcflyerspromoter http://www.artwoo.com/article/facebook-online-ads-versus-facebook-flyers Facebook Ads and its predecessor Facebook . They are both great services that have really changed how people are . Let's look in depth the changes since flyers.

Facebook Ads, formally Facebook are getting a lot of attention around the Internet. Since Facebook started offering advertising solutions, it seems their way of providing value to the has improved with every update. At first, they had a program called Facebook Fliers. The basic concept of Facebook Fliers was you paid for per thousand impressions. While this was a good concept, it didn't work as well as it way supposed to. The current program being used is called Facebook Ads, which has the option of paying per click or per impression. The targeting, pricing, and setup seemed to improve with Facebooks newest creation. The general consensus found with everyone I have spoke to is they are experiencing much better results using versus CPM. If you think about it, if your visitor actually takes the time to read your ad, and then click it, they have to be interested.

Let's look at the difference between Flyers and Ads:

With Facebook Flyers, this is what the user would view, with no impressions. Facebook first offered these as a way for students to get the word out about clubs, jobs, and other campus activities. After Facebook opened up Fliers to any marketer they realized they were going to have to switch it over to "Facebook Ads." Notice on our 2nd image the ad says "Sponsored" at the bottom; this signifies that Facebook is being paid per click through the .

Let's think, what is really better, Ads or Flyers? Would you as a marketer and promoter rather pay per thousand impressions or pay per qualified click you receive? Well, lets look at the pros and cons of paying per click vs per thousand impressions.

First, an impression is just that, an impression. What are the chances that someone looking at their messages, groups, and comments is going to glance over and look at your advertisement? Probably not that good, out of 1000 impressions you could probably expect a 0.5%-1% click-through-rate or about 7.5 clicks. Now, let's look at the other side of things. With Ads, you are only charged per click every time someone actually wants to visit your webpage. This means the user is qualified as being a real and prime lead for your offer.

In my opinion, being charged per click versus per thousand impressions is definitely the way to go. I would feel much more comfortable in paying for advertising knowing that I was only charged when a user actually wanted to see my ad. Sure, you are going to have the users that click the ad because they are bored or really just want to play around, but that is with any advertising.

Facebook Ads is great and really changing the way people advertise today on the Internet. Dirk Wagner is a programmer who has been able to uncover all the secrets of advertising and making money on Facebook. He has created a comprehensive guide called "Facebook Secrets Exposed" at http://www.facebooksecretsexposed.com ]]> Complete Industry, Employer And Job Research For Big Payoffs http://www.artwoo.com/article/complete-industry-employer-and-job-research-for-big-payoffs http://www.artwoo.com/article/complete-industry-employer-and-job-research-for-big-payoffs#comments Mon, 14 May 2007 12:45:50 +0000 job searchfirst impressionssearch applicantslasting impressionscareer decisionscompetitive edgematch http://www.artwoo.com/article/complete-industry-employer-and-job-research-for-big-payoffs search applicants a . The work you do before the interview will pay off in spades many times over and over.

Employers nationwide report soundly that applicants who research employers well increase their employability as much as 25- 40 %. Thus by doing a thorough job of research of the complete industry, employer and job you will have a big payoff. This is most important both for getting that job, increasing your salary requests and later promotion on the job. Remember that carry a tremendous amount of weight and that "First Impressions are ".

The advantages of researching your career field and potential employers affect the success of your in many ways.

First you will have a good competitive edge. Employers view candidates who do not have solid knowledge of the employer's businesses or industry as weak and poor choices for hiring. If you are prepared to discuss products and industry facts, figures and industry trends it will demonstrate that you have made a sincere and solid effort to learn about their organization and the marketplace. Many if not most applicants do not invest energy of their so called "valuable time" in researching employers. If you do, you will. Surely have the competitive edge for getting that job over your competitors.

Secondly you will be in a situation to determine better . Having current knowledge about employers, industries and job targets, allows you to make informed career decisions and assess your interest in and qualifications for specific jobs.

Next you will have improved ability to market your career skills and get hired. Researching employers improves your ability to discuss specifically how your qualifications the employer's purposes, goals and needs. Employers are most willing to invest substantial training resources, time and costs to applicants who demonstrate initiative and commitment through their research of the employer and industry.

It is interesting to note that by conducting a thorough job of employer and industry research this will work towards compensating for lack of experience. Industry knowledge helps you compensate for lack of actual or extensive job experience. This is most of concern if you are a "rookie" in the industry or in the job force and your competition are seasoned veterans.

That is seasoned veterans who may not have have complete 10 per cent of the level and completeness of the through and complete job of research that you have completed.

Lastly you will have increased confidence. By being well informed you will feel more confident and communicate much more clearly, effectively and concisely. In effect you will project greater confidence, expertise and experience.

Complete and thorough industry, employer and job research pay off big time for employment job interviews. One last point if the interviewer takes offense at your research and questions this is a very good indication that this is not a good employer or at the least not a good boss to work for. Shaun Z. Stevens - Ace Employment Services http://www.ace-training.net http://www.aceemploymentservices.net ]]> Brand Awareness Basics http://www.artwoo.com/article/brand-awareness-basics http://www.artwoo.com/article/brand-awareness-basics#comments Mon, 29 Jan 2007 00:27:04 +0000 banner impressionsdaily basiswilling to bethigh school kidsemailnecessarilybusiness cards http://www.artwoo.com/article/brand-awareness-basics banner impressions... I'm talking about the typical citizen seeing billboards, TV commercials, promos, branded coffee mugs, etc.

And most of the ad impressions we see on a are not direct response promotions. A billboard on the highway is not placed to make us stop right then and there and purchase a new couch, nor is a ballpoint pen with the name of a local bank likely to make us rush over to the nearest branch and open an account spur of the moment.

But all of these impressions do take their toll on our subconscious minds. Think of the first names that come to mind when I mention:

- Soda - Fast Food - Software

I'm 90% of the folks who read this article came up with the same three companies. The other 10% are just flakes or people who are trying to be difficult. ;o)

So there's the proof that branding works.

And did you know the company or trademark with the highest brand awareness percentage always outsells the second and third ranked companies combined? Pretty amazing isn't it?

In a national survey 99.2% of the participants said they are more likely to buy a product or service based on the first company or trademark that comes to mind when it's time to purchase!

Effective branding increases profits, period. And you don't have to be a mega-corporation to leverage this knowledge.

Get yourself a logo and place it on all your , web banners, etc. and then get these tools in front of as many people as possible.

Talk to your local broadcasting company about radio ad packages.

Have a T-shirt shop print you up a few hundred shirts with your logo and then give the shirts away to at a homecoming event.

These are just a few suggestions right off the top of my head. The idea is to get your logo and/or your name out there and keep it out there.

Stay consistent! Once people see you or hear about you enough they begin to associate you with the product or service you offer, and this will greatly increase your chances of being called on when these people are ready to buy a product in your field. Tim Whiston is a full-time entrepreneur who assists small businesses and other entrepreneurs in the development and promotion of profitable websites. For more great info check out his Internet Marketing Course at http://internet-marketing-course.timwhiston.com ]]> What's The Deal With Baby Shower Party Gifts? http://www.artwoo.com/article/whats-the-deal-with-baby-shower-party-gifts http://www.artwoo.com/article/whats-the-deal-with-baby-shower-party-gifts#comments Sun, 02 Mar 2008 10:30:00 +0000 baby shower decorationsbaby shower giftsbaby shower partybaby shower planningbond womenbaby showersmemorable gift http://www.artwoo.com/article/whats-the-deal-with-baby-shower-party-gifts baby shower party gifts. There is no better way to celebrate the birth of a new child than with baby shower party gifts. This will be a wonderful opportunity to bond. Women, in particular, will be able to share stories about their own mothering experiences. Of course, aside from the baby shower party gifts, the mother will enjoy the chance to be with friends and family.

The Event And The Gifts

have many things involved in its entirety. You will need ideas for the theme, the games, the party favors, etc. For this, you can use guides. You can even use online baby shower checklists. However, one thing not to forget are the baby shower party gifts. Choosing baby shower party gifts can be difficult if you do not have much experience with it. Picking the right gift sometimes takes more than running down to the nearest toy store and purchasing the most popular item.

So where do you get the right ? One very convenient place to look is the Internet. Look for sites that offer , shower favors, shower games, invitations, and accessories. All of this will help you create a truly unique baby shower setting. Consider looking at sites for baby supplies and the like. These sites will offer tableware, items for bath time, feeding supplies, and everything else a parent could ever need. These sites cover everything from newborns to toddlers.

One Of A Kind

There is nothing better to give than a unique baby shower party gift. A simple example is a gift with a poem on it. You can write this on a nice piece of special paper and adorn it however way you want it. Whether it be with ribbons or with crystals, decorating the poem will turn it into a unique and . You can even try to write the poem yourself to give the gift that truly creative, yet personal, touch. All you really need are a few lines that truly come from your heart. Talk about joy, laughter, and innocence. These are all ideas that coincide with the nature of children. This is the kind of unique gift that will truly stand out.

Another great little gift is a kit that takes impressions of babies' hands and feet. Those hands and feet will only stay small for a short while. Imagine the delight of the child when he sees those impressions in the future!

In any case, there is really a wide variety of choices available on the market. All it takes is a little thought and planning to pick the perfect gift. You will certainly leave a lasting impression on the mother and the child. So be sure to pick something that you really want to give. A gift given wholeheartedly is the best gift of all. It's not too hard looking for baby shower party gifts (http://www.babylandgifts.com/shower-favors-c-17.html). A baby shower gift (http://www.babylandgifts.com/home.php) is just is just a unique gift baby (http://www.babylandgifts.com/baby-gift-baskets-c-4.html) could enjoy. Visit http://BabyLandGifts.com f ]]> Get Him To Open Those Men's Leather Wallets For You http://www.artwoo.com/article/get-him-to-open-those-mens-leather-wallets-for-you http://www.artwoo.com/article/get-him-to-open-those-mens-leather-wallets-for-you#comments Wed, 03 Oct 2007 03:15:00 +0000 leather walletsrelationshipfoie grasbootie callfirst impressions lastfirst dateopposite sex http://www.artwoo.com/article/get-him-to-open-those-mens-leather-wallets-for-you relationship. If you remember in high school, courtship was straightforward and honest. In college, it was a little more complicated than that, what with playing around with several people before finally committing. The twenties were even worse because nobody seems to want to be in a committed relationship. Indeed, as we grow older, relationships seem to become more and more complicated. That's why if you do manage to snag the rare committed man among all the world's toxic bachelors, you have to do all you can to play the relationship right and hold on to him, the way the holds on to their men's .



It all starts in the . You have to know that the man probably has more first dates lined up for the week than you have meetings with your boss. The key to making him want to see you again is to stand out and leave a lasting impression on him.

It can be any number of things. You can wear a killer dress. You can charm him with your quick wit and easy banter. You can impress him with your French as you order . Possibly the most foolproof way of getting a man's attention is to have enough confidence to pay for your share of the dinner. You don't have to make a dramatic declaration of it. Just casually reach for your credit card as he pulls out one of those men's leather wallets. If he's a gentleman, he will insist on paying. Let him. The important thing is you've made your point, which is you are independent woman with your own money and you don't need a man with one of those men's leather wallets to pay for your dinner.

Delay The

If you want a man to commit, you have to make sure that he doesn't just see you as a sexual figure. Never have sex on the first date. In fact, hold out on sex as long as you possibly can. Have sex too soon and he'll might as well be reaching for one of those men's leather wallets faster than you can say "prostitute". The thing is if a relationship starts with sex, ten to one, it'll never be more than sex. If you want a lasting, meaningful relationship, avoid the bedroom at all costs. Let the man get to know you and get to know the man.

However, don't hold out too long that you'll seem like a prude. Before you know it, he'll be opening one of those men's leather wallets to pay for another lady's dinner. Timing is the key. You'll know when it feels right.

Everyone's Favorite Game

Dating is hard enough as it is. Now, dating with the idea of getting into a relationship is downright tedious. Whether you like it or not, a relationship is nothing more than a game and only those who know how to play the field win. Do you need a gift for that fickle man? Check out http://executivegiftshoppe.com for a wide selection of men's leather wallets (http://www.executivegiftshoppe.com/passportholders.html), more than one kind of Swiss Army knife (http://www.executivegiftshoppe.com/swissarmyknife.html), and personalized flasks ]]> How To Answer Job Interview Questions http://www.artwoo.com/article/how-to-answer-job-interview-questions http://www.artwoo.com/article/how-to-answer-job-interview-questions#comments Mon, 28 Aug 2006 14:27:13 +0000 job interview questionsjob interview answersfind a jobconfidencemotivational speakershttpcrucial http://www.artwoo.com/article/how-to-answer-job-interview-questions job interview questions is to predict and practice them on your own, even though you might get suggestion on how to answer from others. The main concern is not answering job interview questions, but the fact that you aware of things about yourself and your background.

You may gain some assistance from the answers that you receive from other on the commonly asked questions, but the best think to do is to be genuine. If you have on you side when attending an interview, then you will be able to answer job interview questions with that confidence, and in turn create a lasting impact.

The attribute of confidence is the factor for success rather than just knowing the questions. But regrettably that confidence is not possessed by everyone. I found this great business related website http://www.myemploymentresource.com. Thus that creates the need for . If you have any fears at all regarding you ability to answer job interview questions successfully, then the best thing to do is to visit a motivational speaker immediately. Some people, even though are very qualified, find it difficult to because they don't believe in themselves.

You might be the best possible person for a particular job, due to the high intellect that you posses, but at the same time make it tougher for you to answer job interview questions. Since you might think of everything right to its finer details, it might act as a hindrance towards you giving the that you future boss might want.

If like me you too are a big thinker, then the first thing that you need to do to answer job interview questions is to stop thinking so much. This means you will have to keep thing simple. Just think for a while that you have already got the job and your answering job interview questions is just a requirement, and then your confidence and intelligence will overwhelm them.

This way you will be confident of what you are answering and will not doubt the answers to job interview questions you are giving. Thus bringing out your intelligence and knowledge more clearly, because this all a game of right impressions. http://www.businessforhire.com http://www.ecommercetrain.com ]]> Seo - Are Your Banner Ads Working For You? http://www.artwoo.com/article/seo-are-your-banner-ads-working-for-you http://www.artwoo.com/article/seo-are-your-banner-ads-working-for-you#comments Mon, 12 Feb 2007 14:27:05 +0000 search engine spidersbanner adpage impressionsbanner adswebsite marketerchristopher anguspay per click http://www.artwoo.com/article/seo-are-your-banner-ads-working-for-you Banner ads are going out of style as a pay-per-click way of garnering income. However does this mean that you should discard your and trade them in for another type of SEO.

There are several ways that tell whether or not your banner ad is worth keeping.

You need to somehow keep track of your . This term is the number of times a particular web page has been requested from the server. Advertisers are interested in knowing how many page views they are being offered before they do a banner exchange with you. If you don't have a high rate of page impressions then the banner ad is not doing much for you.

Another thing to do is examine your Click-through rate (CTR). This describes the ratio of page views to clicks. It tells you in the form of a percentage the total number of web visitors who actually clicked on the banner ad. The typical click-through-rate of payment is a measly 1 percent and if you are not even making that then the program is not working for you.

If you are thinking of starting a banner ad click through or type ad campaign you should make sure that the banner relates to your web content. Otherwise you could confuse both and people looking for you.

It is also a good idea to put banner ads at the top of the page rather than further down. Yet another tip is to link the banner ad to the page on your web page that features the same as it helps raise your rankings in the search engine. The hitch with this and also the reason why trading banners may not be worth your time is that many banner exchanges won't do the trade with you unless you can guarantee that you will place the banner on your home page! is a SEO and . He can be contacted at: Sales (at) Brilliantseo.com Insurance http://www.mobility-direct.co.uk http://www.bookprinting.org.uk ]]> Seo - Are Your Banner Ads Working For You? http://www.artwoo.com/article/seo-are-your-banner-ads-working-for-you http://www.artwoo.com/article/seo-are-your-banner-ads-working-for-you#comments Sun, 20 May 2007 04:25:01 +0000 search engine spidersbanner adpage impressionsbanner adsthrough ratewebsite marketerchristopher angus http://www.artwoo.com/article/seo-are-your-banner-ads-working-for-you Banner ads are going out of style as a pay-per-click way of garnering income. However does this mean that you should discard your and trade them in for another type of SEO.

There are several ways that tell whether or not your banner ad is worth keeping.

You need to somehow keep track of your . This term is the number of times a particular web page has been requested from the server. Advertisers are interested in knowing how many page views they are being offered before they do a banner exchange with you. If you don't have a high rate of page impressions then the banner ad is not doing much for you.

Another thing to do is examine your Click- (CTR). This describes the ratio of page views to clicks. It tells you in the form of a percentage the total number of web visitors who actually clicked on the banner ad. The typical click-through-rate of payment is a measly 1 percent and if you are not even making that then the program is not working for you.

If you are thinking of starting a banner ad click through or pay per click type ad campaign you should make sure that the banner relates to your web content. Otherwise you could confuse both and people looking for you.

It is also a good idea to put banner ads at the top of the page rather than further down. Yet another tip is to link the banner ad to the page on your web page that features the same as it helps raise your rankings in the search engine. The hitch with this and also the reason why trading banners may not be worth your time is that many banner exchanges won't do the trade with you unless you can guarantee that you will place the banner on your home page! is a SEO and . He can be contacted at: Sales (at) Brilliantseo.com Insurance http://www.mobility-direct.co.uk http://www.bookprinting.org.uk ]]> Determining The Value Of Advertising Business Gifts http://www.artwoo.com/article/determining-the-value-of-advertising-business-gifts http://www.artwoo.com/article/determining-the-value-of-advertising-business-gifts#comments Sun, 01 Jul 2007 03:20:01 +0000 business giftsadvertise your businesscar stickerst shirtimpressionscirculationtrue worth http://www.artwoo.com/article/determining-the-value-of-advertising-business-gifts business gifts can be a significant expense for your company. Like most advertising, it can be difficult to determine a bottom line return on your investment. With advertising business gifts, it can be especially difficult to measure their to your company, since a great deal of the value comes from intangibles like increased customer loyalty and heightened brand awareness. Here are some considerations and figures that may help you determine the relative cost-per-value ratio of your marketing campaign using advertising business gifts.

When you purchase advertising in a magazine, online or on the television, one of the determinants of pricing is how many times your advertisement will be viewed and by how many people. You pay far less per column inch in a low newspaper than in the Daily News with a circulation in the hundreds of thousands. When determining the relative value of advertising business gifts, you can use the same logic. Simply estimate how many times your logo or message will be seen and by how many people, and then divide it into the cost of the item. For instance:

Custom-Printed Promotional T-shirts Promotional t-shirts are one of those advertising business gifts that offer high visibility. Assume that a promotional t-shirt costs you =A33.49 and lasts about 18 months. During that time, the shirt is worn 3 times per month, and seen by an average of 50 people each time it is worn. That's 150 per month for your message, or about 2,700 impressions over the life of the t-shirt. The cost per impression is about .0013p, and CPM (cost per thousand impressions) is 1.2p. Of course, that doesn't take into account the value of endorsement =96 every time one of your customers wears their t-shirt, they are endorsing your product as well as publicizing it.

Promotional Car stickers are a popular, low cost way to , and make great advertising business gifts for businesses like pubs, clubs and spas. Suppose you spend =A30.29 per car sticker and the life of the sticker is about one year. During that year, the sticker is seen every time the car is driven on the highways and streets. Assume an average of 30 people per day view the sticker. That works out to about 900 impressions per month, or over 10,000 vies per year. The estimated CPM of your bumper sticker is =A30.02. In other words, it cost you tuppence to put your name in front of 1,000 people.

You can work out the mathematics on other advertising business gifts yourself. Of course, you'll also need to take into account such things as targeted market =96 a coffee mug that is used in an office where most people will need to buy your product at some point gives you a more targeted market than a car sticker that is seen by hundreds of people who will never have a use for your product. Once you start working out the numbers, though, you'll find that using advertising business gifts as part of a marketing campaign is cost effective and just plain effective. Gareth Parkin is the co-founder of Ideasbynet, the UK's leading online advertising business gifts supplier based in the north of England. Established in 2001, he has taken the UK gift market by storm. For more details visit http://www.ideasbynet.com ]]> Effective Marketing With Vehicle Graphics http://www.artwoo.com/article/effective-marketing-with-vehicle-graphics http://www.artwoo.com/article/effective-marketing-with-vehicle-graphics#comments Sun, 02 Nov 2008 20:15:24 +0000 outdoor advertising magazineamerican trucking associationtraffic audit bureauvehicle wrapsfull color graphicsmobile billboardvinyl strips http://www.artwoo.com/article/effective-marketing-with-vehicle-graphics
are the hottest new form of mobile advertising. Vehicle wraps are that are printed onto removable and applied to vehicles. Wrap advertising, also called vehicle graphics, can be either partial or completely cover a vehicle. It in fact turns your vehicle into a .

Vehicle wraps are popular because they take the message directly into the marketplace. They allow marketers to target specific demographics in key areas. And they are effective. Statistics have shown that a good design wrap of graphics on a vehicle can draw up to 70,000 views a day. 

Research suggests that vehicle graphics advertising works. recently published that outdoor mobile media billboards have a 97% recall rate and 96% of survey respondents thought mobile advertising is more effective than traditional outdoor advertising. The company 3M and the noted that 91% of the target noticed the text and graphics on truck advertising, and the suggested that on local routes, monthly impressions ranged from one to four millions hits. These numbers are impressive. Another study on vehicle graphics advertising from Product Acceptance and Research said that 94% of respondents recalled seeing the vehicle wrap, with 80% recalling the specific advertisement. The studied wrap advertisements resulted in a sales increase of 107%.

Vehicle graphics are less expensive than you might think. A well designed vehicle vinyl wrap will pay for itself within months, days or even hours in some cases. Vehicle wraps can make thousands upon thousands of impressions everyday. Over time those impressions become multiple impressions...your brand and service become ingrained into your potential buyers minds and eventually even "John Doe" will call, because you made an impression on him with the vehicle graphic wrap on your car, van or truck. Most companies agree that outdoor advertising is cheap advertising in the sense that it makes so many more impressions over time than any other form of advertising.

With an average vehicle wrap costing around $3,000, it is money well spent. Especially when you consider how much you are paying for banner ads or pay per click, or the cost of your flyer mailer campaigns. The return on investment can be much more interesting with wrap advertising. This is particularly true when you consider that the average vehicle wrap can last three to five years depending on your location.

When evaluating the best ways to spend your advertising budget, remember to include vehicle graphics. Not only is it a fairly affordable form of advertising, it will allow you to make constant, consistent contacts everywhere you go. Given the life span of a vehicle wrap, your initial investment will in fact represent pennies per day and while reaching tens of thousands of potential buyers every single day.Shah Dayan owns Mammoth Imaging an independently owned Canadian company specializing in high quality grand format printing located in Mississauga. Specializing in vehicle graphics, fabric banner, real estate signs, trade show displays and commercial signage.]]> The Google Adsense Report And Why The Program Is Original http://www.artwoo.com/article/the-google-adsense-report-and-why-the-program-is-original http://www.artwoo.com/article/the-google-adsense-report-and-why-the-program-is-original#comments Sat, 26 May 2007 16:15:00 +0000 google adsenseecpmpage impressionsintimidatedearningspage impressionstatistics http://www.artwoo.com/article/the-google-adsense-report-and-why-the-program-is-original Google Adsense Report

When you log into your Google Adsense account, you are automatically taken to the page where you can view all your Adsense activity. On the Reports tab, you'll see "Today's ." This is the approximate amount you have earned today in your Google Adsense account. Earnings are not final at this point and could be adjusted for invalid clicks or fees.

It's interesting to look at the breakdown. As you can see, Adsense for Content, which refers to the targeted ads appearing on the pages in which you have written content, is listed first. Here you will see the number of s listed in the first column. While a page impression is generally the same as a page view, that is not always the case. For a more detailed definition of a page impression, see Google Adsense support, click on Your Adsense Account and then click on Your Adsense Report.

Next, you'll notice the number of clicks. This refers to the number of times "your ads" were clicked on.

Page click through rate or CTR is in the next column shown as a percentage. It represents the percentage of the time an ad was clicked on after viewing your page.

Page which stands for effective cost per thousand impressions. It is calculated by dividing total earnings by the number of page impressions in thousands.

Don't be by these . The bottom line, your earnings, is what really counts. As you become more familiar with Google Adsense, statistics will become like second nature. First, just start.

How is Google Adsense Different From Other Ad Networks?

Primarily because it is Google and that carries a lot of clout just with name recognition alone. But here are some advantages to being a part of the Google Adsense network:

Getting started is fast and easy and requires no technical knowledge. Google Adsense even provides html code for easy implementation with clear instructions.

Google Adsense has both the Adsense for Content feature and the Adsense for Search feature. Google Adsense not only provides keyword targeted ads but site targeted ads as well, maximizing your potential for revenue.

Google Adsense provides a filter so that you can choose not to run your competitor's ads on your pages as well as filter other unwanted ads. How can you find high paying keywords for your site? Free $97 Secret Adsense Book at http://www.honestreview.info/adsense/index.htm

Google Adsense provides an extensive support site that is easily understood. Most people can make their AdSense sites veritable cash cows! Free $97 Secret Adsense Book at http://www.honestreview.info/adsense/index.htm ]]> Packing Tips For Your Cruise http://www.artwoo.com/article/packing-tips-for-your-cruise http://www.artwoo.com/article/packing-tips-for-your-cruise#comments Tue, 28 Aug 2007 08:30:01 +0000 prescription medicationbeach towelsbatteriessunglassescruisepacking tipspacking list http://www.artwoo.com/article/packing-tips-for-your-cruise


To avoid getting sunburns you may remember your blue wide-brimmed hat. But while dreaming of a lazy stroll on the deck with your hat on, thinking that its color matches well with the ocean you are likely to miss your . On the other end, over stuffing your suitcase is also unwise. You may have packed a whole lot of irrelevant stuff for cruising. So holiday planning is crucial.

Some useful for your that may be helpful in your holiday preparation:

Generally people tend to remember cameras, alarm clocks and CD players.

Remember to pack your electric razor and not leave it behind where it is normally kept, if you use it on your departure day. Electric gadgets work with . So, make sure you carry enough for all your electric appliances.



Another area where people tend to be careless is . Please carry a copy of your prescription along with the original, if you can. This would come handy as a backup if you happen to lose one piece of your luggage. Also, it is sensible to put two bottles of your medication in separate bags in case the first one gets misplaced or lost.

You must carry atleast two pairs of bathing suits. For an aesthetic reason you may not want to be seen wearing the same pair everyday. For a practical reason your suit may not dry when you wish to wear it.

If you wish to use large then you must carry your own as on the cruise the towels available are bath-sized meant for the bathrooms.

Your could also include sunscreen, a pair of sunglasses and few flip-flops.



Carry essentials like memory cards, batteries or films for your camera.

You may also carry a notebook with you. This would help you to log in all your impressions while they are still fresh in your mind and make you feel like a sea explorer on an adventure. Plus, these impressions will strengthen your memory more then what you can remember from the video or the pictures alone.

Cruise stories are a huge hit with people. If you possess good skills at writing then who knows your impressions may be a bestseller some day! Jack Blacksmith often pens detailed articles on topics dealing with Benidorm and Costablanca. Working on his writings like http://www.alicante-spain.com/costa-blanca.html ,the writer showed his knowledge on information on Costa Blanca. ]]> Domain Name Registration - Choosing Your Business Name http://www.artwoo.com/article/domain-name-registration-choosing-your-business-name http://www.artwoo.com/article/domain-name-registration-choosing-your-business-name#comments Mon, 23 Oct 2006 02:27:05 +0000 business namedomain namestarting an online businesslasting impressionsfirst impressionsdomain namesducks in a row http://www.artwoo.com/article/domain-name-registration-choosing-your-business-name domain name is important to the success of your online business. So before you take this big step and register your , let's make sure you have all your . Here is what you should have done already:

- You have chosen one specific niche/topic for your business. - You know the keywords you will be using in your business. - You know some of the main products that you will offer. - You have some ideas for possible names for your business.

Be sure you take your time when brainstorming a name for your business. Talk to people about your business name. Tell them you are , and ask them for their suggestions. You will be surprised at the good feedback they will give you.

After you have some good ideas for your business name, you can search the register of existing online to make sure your name isn't already taken. Then you'll register your new web business name! But before you do that, here are some things to take into consideration.

Choosing Your Domain Name

Your domain name, of course, is the name of your online business. It may be slightly different from your actual business name. But the main difference should simply be that your domain name will end in .com (dot com). Do not waste your time with any other kind of extension. Not .net, not .biz, not ..org -- USE DOT COM ONLY!

The .com extension is the mark of a serious business. You're in business to make money. And you must make decisions based on profitability. So who do you think your customers will trust and buy products from: Someone who is serious about their business, or a newbie who doesn't know the first thing about doing business on the net?

Your domain name (or business name, same thing) must exude confidence, reliability, strength, and trustworthiness. Establishing credibility should be one of your first priorities when choosing your name. Remember, are .

Choose words that are straight forward and easy to understand. Words that represent the kind of business you're in. Your name should be memorable, easy to spell, and easy to remember.

Short domain names are better than long domain names.

Do not use numbers in your domain name. For example: If my domain name is www.sevenwonderlust.com, somebody might think, "Does that mean www.7wonderlust.com?" Or take the domain name www.7to1odds.com. Does that mean seven2oneodds? Or 721odds.com? The same goes for percent (%) and plus (+) and any other characters that might be easily confused.

Be careful about being too clever or using gimmicks in your name. Remember, you want your business name to establish trust and credibility--especially on the net!

Your best choice for your domain name would include one or two of your keywords. Use broad keywords that cover a lot of territory so you can expand your business into new directions that you may not be aware of right now.

You should check the popularity of the keywords you're considering before making any final choices. Use WordTracker or the Overture Keyword Tool to find out how many searches have been done on each keyword. Hint: Use the keywords with the most searches.

Finally, make your domain name easily readable. Choose words that can be read and remembered easily. For example, which is better: www.bigwillysite.com OR www.BigWillySite.com ?

If your business name is already taken, you might want to use dashes between the words. I don't recommend this especially, but more and more people are doing it now because there are less choices as more domain names are being registered than ever before. I recommend you keep brainstorming and add a new word, different word, or additional word to your domain name instead of using dashes.

Registering Your Domain With Your Host

I prefer and I recommend you choose your host first, and then register your domain name with your host. There are good reasons for this. First, it's nice to keep all your information in one place, because it's easy to forget URLs, dates of expiration, and passwords, among other things.

Second, why fill out a form more than once? If you register your domain name with one company and then host your site with a different company, you will end up typing the same information into the forms that you will be required to fill out where your site will be hosted.

Your domain name is your customer's first contact with your business. You must choose your name wisely. Take your time, know your keywords, use a .com extension, build your credibility with your business name, and try to be memorable. William Perkins writes about how to start an online business, affiliate marketing, and making money online. He has packaged much of what he knows into a brandable ebook titled, "Fast Track To Internet Riches!" which you can get for free when you opt-in at his website. http://www.BigWillySite.com ]]> Branding Essentials -- Three Impressions Every Seven Days http://www.artwoo.com/article/branding-essentials-three-impressions-every-seven-days http://www.artwoo.com/article/branding-essentials-three-impressions-every-seven-days#comments Tue, 20 Mar 2007 04:24:07 +0000 target markettarget audiencedirect response marketingbusiness owners facesmall business ownerspreferred productprospective customers http://www.artwoo.com/article/branding-essentials-three-impressions-every-seven-days
It's easy to blow money on ad space, promotional broadcasts, etc. and see absolutely no results. Society is inundated with so much advertising that we as small the danger of simply 'blending in' and not even being noticed by our .

There are actually several things you can do to rise above your competitors in the advertising arena, but one of the most important things to ask yourself is this: Will your customers know who you are without an ad staring them in the face to remind them?

In other words are you trying to rely completely on direct response to your ads, or are you creating a broad and lasting awareness in the minds of your ? is what pays the bills here and now, but without a strong effort to brand yourself you will be required to constantly be advertising for this week's profits.

By branding, I'm referring to the act of exposing prospects to your name, logo, tagline, etc. on a recurring basis, and to the extent that people are already aware of you when they are ready to purchase a product or service that you offer.

Odds are when you feel like a soda, you already know which particular brand you are going to purchase before you walk into the convenience store. Likewise I'll bet you already know right now, this very minute, the brand name of the next computer you intend to purchase.

This is because in almost every case your has been stamped into your consciousness by effective repetition. And believe it or not, you can create the same results within your without spending a fortune or running the same ads for many years.

In fact research shows that shorter ad campaigns can actually be more effective as a means of long-term branding.

Most marketing firms will agree that for optimal results a business needs to expose each prospect to the same ad impression three times within a seven day period. So by running a very strong campaign during the course of a month you can easily create a very lasting effect on the people you would like to have as your customers.

I recommend a variety of advertising mediums be used in any given month, but care should be taken to maintain continuity through use of the same logo, business name, or tagline in all your promotions so your targets are receiving the same impression with each exposure, regardless of the exact mode of delivery.

Radio and television are by far the most effective means of brand creation available for any business model. And these formats can be reinforced with yellow page ads, flyers, or even the aggressive distribution of simple business cards.

You want people to be aware of your name, logo, or tagline and associate this awareness with your products and services well before they even need what you have to offer. Time and again, the top branded business will outsell the second and third most branded entities in their field combined.

What can you start doing right now to see that your prospective customers are exposed to the same message at least three times over a seven day period?

You can and should contact local radio stations to discuss time slots and programming that might cater to your specific prospects, and invest in an aggressive monthly package.

Also, if your target customers spend most of their time on the web, invest in banner advertising and Web radio spots.

And certainly any product or service can be effectively promoted on broadcast television. I encourage you to beg, borrow, and scrape if need be to at least test this most powerful of mediums.

Your tactics will vary according to your exact business model of course. But the important thing is an awareness of the three on seven rule and a willingness to test various avenues of execution.

Many of today's most renowned companies started as very small operations, and have grown into the giants of their market place as a result of proper branding strategies. While perhaps less exhilarating a topic than sales conversions and lead generation, no advertising plan can live up to full potential without applying the concepts of brand awareness creation. Tim Whiston is a full-time entrepreneur who helps small businesses and indivual professionals develop a profitable web presence for their ventures. Have a look at his Website Design Service to find powerful and cost-effective solutions for your business. http://www.timwhiston.com ]]> First Time Wearing Lingerie?... Relax And Have Fun! http://www.artwoo.com/article/first-time-wearing-lingerie-relax-and-have-fun http://www.artwoo.com/article/first-time-wearing-lingerie-relax-and-have-fun#comments Wed, 29 Aug 2007 19:25:00 +0000 sexy lingerielingerie collectionfine lingeriewearing lingerieintriguedintimate encounterslasting memories http://www.artwoo.com/article/first-time-wearing-lingerie-relax-and-have-fun fine lingerie for the very first time, many women end up having a bit of a panic attack. Don't worry! Your lover may actually be just as worried about their potential reaction to seeing you dressed up in such for the first time as you are about putting it on. With a couple of good tips and some incredible pieces in your right from the beginning, you should see that plenty of amazing, will come for your first lingerie experience.

Certainly, having an open mind right from the start is always a great way to get your beginner's lingerie collection kicked into high gear. After all, lingerie happens to be one of those fun and feisty portions of your . This is the time to have fun, play around a little bit and try something new that you normally would not have thought of before. As a matter of fact, the more open you are with your partner about the kinds of lingerie that you should wear the better the chances of incredible experiences each and every time. By opening up the lines of communication, you will be able to choose pieces of fine lingerie that the both of you are guaranteed to enjoy.

A marvelous place to get started would be to look into a variety of silky or sheer items that you can wear to bed. This way, you are bringing a sexy new element into the bedroom, which is sure to catch your partner's eye! Once you are viewed in an incredible teddie or even a nice camisole set, you will see that your love interest is going to be . You may even end up being quite surprised at just how comfortable fine lingerie can be. Some women even find that to bed each and every night is a must!

Once you have a few pieces in your lingerie collection, you can always broaden your selection by adding other sinful pieces such as vinyl corsets and maybe even a couple of costumes so that two of you can play around a bit. Fun and excitement go hand in hand when you begin your lingerie adventures and making lasting memories will come naturally along the way. Lacy Lovell is the voice of Lasting Lingerie, providing helpful advice on lingerie care, shopping and more. For more information please visit Lacy at http://www.lastinglingerie.com ]]> Camisoles For The Plus Size Lingerie Collection http://www.artwoo.com/article/camisoles-for-the-plus-size-lingerie-collection http://www.artwoo.com/article/camisoles-for-the-plus-size-lingerie-collection#comments Fri, 31 Aug 2007 00:30:01 +0000 camisole setscamisoleslingerie collectionquality lingerietake into consideration thatwonderful memorieslasting memories http://www.artwoo.com/article/camisoles-for-the-plus-size-lingerie-collection quality lingerie is will also know what items she should have in her own collection. In order to have a nice selection to choose from when it comes to daily wear as undergarments or even for your partner in the bedroom, there are certain basics that are a must for any collection. One of the pieces that you simply cannot do without is a camisole, or even a number of different .

No matter what your shape and size may be, there are all sorts of patterns, materials and colors that you can choose from. Camisoles actually seem to be a girl's best friend, especially when you they can be worn for everything from pajamas to a great addition to your daytime attire. As far as plus sizes go, you never even have to worry about having a hard time finding the selection that you desire. Women of all sizes are able to slip into camisoles, or even beautiful in order to create plenty of with their partner.

When you are looking for a couple of plus size camisoles to add to your , you might want to look for sets that come complete with matching panties. This is the best way that you can get the most out of your money, and on top of that you have a perfect set that you can get dressed up in to impress your partner whenever the mood strikes. Some of the hottest camisole sets available today will come with panties that are sweet and sexy such as boy shorts. Not only is a set like this fun and sexy, it is also quite comfortable and just right for lounging around the house before bedtime.

As far as creating lots of with your partner, the plus size camisole is guaranteed to become one of your favorite pieces of lingerie to wear. When you want to create a special look, you can always look to a camisole that has the addition of sexy bits of lace or even fur. It all depends on the mood that you are in and you can bring together a stunning look to please yourself as well as your partner. Having just the right of plus size camisoles in your lingerie collection will be the best way to bring on plenty of lasting memories. Lacy Lovell is the resident lingerie expert and voice of Lasting Lingerie, a leading provider of women's lingerie. For more information and advice please visit Lasting Plus Size Lingerie at http://www.lastinglingerie.com/plus-size-lingerie.html. ]]> The Many Faces Of Intimate Lingerie http://www.artwoo.com/article/the-many-faces-of-intimate-lingerie http://www.artwoo.com/article/the-many-faces-of-intimate-lingerie#comments Fri, 31 Aug 2007 23:19:59 +0000 lingerie collectionintimate lingerielace camisolesgarter beltsconfidence boostercorsetsintimate apparel http://www.artwoo.com/article/the-many-faces-of-intimate-lingerie intimate lingerie, what comes to mind? Do you end up getting visions of a naughty little minx wearing a hot corset number complete with boots and fishnets? Perhaps you think of soft and sensual or a nice chemise. Either way, you are not wrong. As a matter of fact, one of the great things about lingerie is that there are so many incredible styles and designs that you can choose from. It just goes to show that there really is something out there for everyone when it comes to the world of lingerie.

When you think of lingerie and , there could be a number of things that come to mind. This just goes to show that wearing any kind of lingerie is basically your personal preference. While the many faces of lingerie and intimate apparel are constantly changing, the idea still stays the same. It is the idea that adorning your body with beautiful undergarments can bring you to a whole new level of confidence and sensuality.

Maybe you have a that is made mostly of bra and undie sets. Perhaps it is just about time that you move on to a new level with your lingerie collection with the addition of some and thigh hi stockings. After that, you might want to look into some of the gorgeous available. From there, who knows? You could see that there has always been a whole world of options out there that are just right to suit your tastes as well as your desires.

Basically, think of the pieces that you feel will make you feel your absolute best while you are wearing them. If a comfortable pair of boy shorts with a matching cami top and a little bit of lace for an accent is something that interests you, then the chances are that you will look your best wearing it. The only way you can bring sexy into an outfit is if you are comfortable and confident in it. With lingerie being a great itself, this may be just the right way for you and your partner to bring plenty of lasting memories into your relationship with a little bit of help from the perfect lingerie selections.

The nice thing about the many faces of lingerie and intimate apparel is that each design is truly what you make of it, which will hopefully be lasting memories that you can always cherish. Lacy Lovell is the resident lingerie expert and voice of Lasting Lingerie, a leading provider of women's lingerie. For more information and advice please visit Lasting Lingerie at http://www.lastinglingerie.com. ]]> Get Over First Impression Fears http://www.artwoo.com/article/get-over-first-impression-fears http://www.artwoo.com/article/get-over-first-impression-fears#comments Sat, 13 Oct 2007 00:35:01 +0000 great first impressionpromotional productgeorgia southern universitynerve rackingalso noted thatincrease your salesmarketing plan http://www.artwoo.com/article/get-over-first-impression-fears
So why not squash some of that fear and turn it into something that will wow and impress your clients right off the bat. Design a that will surely make a lasting first impression of you and your company. After all, as study found, 52 percent of people who have received a promotional product not only did business with the company, but also showed a positive perception of the brand as a whole.

Whether it's meeting a new client and costumer base or at the introduction of a new product, service, strategic message or brand to your audience, including a promotional product in a can help create a lasting memory, connection and relationship in the future. A recent study done by L.J Market Research found that most people who have received a promotional product in the past 12 months have kept it in their possession for more than two years. In two years a promotional product can , concrete a solid relationship and prove that giving a promotional product gives the .

When you make a positive first impression, you can pretty much guarantee that your audience will remember you in a positive light. This means they will most likely chose to do business with you in the future. Promotional products encourage this by radiating a sense of comfort and welcome with your business. The survey from L.J Marketing 52 percent of people reported a more favorable impression of the company after receiving a promotional product. With the statistics reporting such a high percentage of happy and impressed people, using promotional products as a compliment to an introductory campaign is a no-brainer.



Promotional products when tied to an introduction of any product, service, client, campaign, etc. can build a strong and healthy relationship between company and customer. A good first impression basically makes creating this desired relationship an easy reality. This great first impression followed closely by a solid relationship proves time and again, that people are willing to put their money and trust into companies that show they care.

Promotional products not only take the awkward and tense moments out of making a good first impression, they also solidify a strong relationship and put more money in your pocket. So next time you need to bite the bullet, introduce yourself and your company and make that once in a lifetime impression, design a promotional product campaign that will for sure impress your audience. It will be like love at first sight. Tovah Mendelsberg is a senior in the William Allen White School of Journalism and Mass Communications at the University of Kansas. She is also a member of the marketing team at Absorbent, Ink: http://www.absorbentprinting.com ]]>