business mailings http://www.artwoo.com Returned search results for business mailings Copyright 2008 Thu, 04 Dec 2008 20:41:16 +0000 http://www.artwoo.com/rss/business+mailings Deciding Between Email Marketing Software And Services http://www.artwoo.com/article/deciding-between-email-marketing-software-and-services http://www.artwoo.com/article/deciding-between-email-marketing-software-and-services#comments Sun, 06 Jan 2008 10:25:00 +0000 email marketing softwarepowerful marketing toolsunlimited autorespondersemail campaignsgrunt workfollowup messageskiss of death http://www.artwoo.com/article/deciding-between-email-marketing-software-and-services email marketing software and services. What's the difference?

Email Marketing Software

Good email marketing software can relieve you of all the involved in keeping your emailing lists up to date. It will manage your subscriptions and deletions, keep your customers' profiles current, and even use an autoresponder to send out a thank you following each order.

It will even handle your orders and payment. Having email marketing software can make you feel like you've got a topnotch executive secretary keeping track of all those details so you can focus on improving your website and building your traffic.

Email Marketing Services

Using email marketing services is a great way to make sure your don't receive the which comes from being identified as spam. They'll send all you mailings with unsubscribe options, and honor all removal requests within the required ten days.

Being found to have sent spam can get you fined, but it will also get your mailings blacklisted and effectively kill your business!

Email marketing services will also let you either send mailings to your customer base or to your opt in subscribers who may not yet be customers. They can even assist you in creating an opt in list, one of the most .

Two of the better email marketing services are http://Aweber.com and http://getresponse.com. They're great for their , letting you send as many as you like.

That's essential because most of your visitors won't place an order on their first visit, and by following up, you'll familiarize them with your product or service and build your credibility.

The Pros and Cons of Email Marketing Software and Services

Email marketing software requires you to buy it for a rather hefty sum, and make sure you have both the bandwidth and hardware to support it. That can also be expensive.

Then you'll have to install it or pay to have someone install it on your email servers, and you or your staff will have to learn how to use and troubleshoot it. You'll also have to stay current on email regulations, and not send any mailings which trigger disfavor with the major ISPs.

But you won't have to pay ongoing fees, and you'll control exactly how the software handles your email campaigns.

Aweber.com, http://getresponse.com, or another email marketing service will remove the hassle of managing your mass mailings and provide the experience you need to avoid being blacklisted and to build the best possible email promotional campaigns.

The most sophisticated services will even do a test emailing to help you fine tune your approach before doing a mass mailing, and you will get great targeting and personalization features to boot.

Although you'll have to pay ongoing monthly fees which vary according to the size of your mailing lists, the opinion here is that the competition between email marketing software and service goes in favor of the experience of the email marketing services. =A9 2007 http://www.Mat4.com | 4 Minute Internet Marketing Videos Grab Your Free Article Site Building tool, Blog Commenting Software and 90 Page SEO Book Now!! http://www.mat4.com/newsletter.html ]]> 3 Keys To Greater Profits From Any Opt-in Email List http://www.artwoo.com/article/3-keys-to-greater-profits-from-any-opt-in-email-list http://www.artwoo.com/article/3-keys-to-greater-profits-from-any-opt-in-email-list#comments Fri, 09 Mar 2007 00:27:06 +0000 quotoptin emailemail listemail marketinggenuine valuemoney makergazillion http://www.artwoo.com/article/3-keys-to-greater-profits-from-any-opt-in-email-list
And you'd like to make more money from it.

Am I right so far?

Great! Just wanted to make certain that I'm not losing my touch. :-)

Your list can be the single biggest money-maker you possess, if you just follow three simple keys...

Key 01 -andgt; Provide To Your List Members.

Seems like a no-brainer, right? Unfortunately, the overwhelming majority of list owners miss out from the beginning.

They're left at the starting gate while the rest of the pack moves ahead.

If you don't provide and;genuine valueandquot; to your list members you simply won't make money from your list.

Folks will either unsubscribe, or they'll stop reading your mailings.

Either way, you lose.

There are a (yes, I counted) lists available, so if you don't give them the goods, ...they'll simply move on to someone who will.

So, first things first, you gotta provide genuine value to your list members.

That consists of two things:

- Original content. While it's certainly acceptable to reprint other people's content in your publication, you absolutely MUST have your own voice as well.

People join YOUR list. They want to hear from YOU.

I consider it *critical* that you publish your own original articles, tips, ideas ... I.E. andquot;informationandquot; in each publication you send out to your list.

After all, if they can get it elsewhere, why join your list at all?

- Useful content. The second part of providing genuine value to your subscribers is to offer andquot;usefulandquot; content.

When it comes to information, andquot;Valueandquot; = andquot;Usefulness.andquot;

How valuable content is to a person is directly related to how useful they find that information.

Your content needs to be APPLICABLE. Give your subscribers information they can use and they'll give you their attention, and ultimately their business.

Key 02 -andgt; Send Promotional Mailings Regularly.

One of the most shocking discoveries that I ever made in my work with is this:

**If you don't send promotional mailings regularly, your response rates will go down dramatically.**

Trust me. I've tested it. So have a lot of other people.

Now, don't get me wrong, I'm not talking about sending out solo mailings five times a day.

That's a shortcut to failure there.

But, at the same time, sending out promotional mailings at a very infrequent, sporadic pace is a shortcut to failure as well.

Either way, you ain't gettin' paid.

They key is balance.

As a very andquot;generalandquot; rule of thumb, one promotional mailing (I.E. andquot;solo mailingandquot;) per week seems to produce the best results.

Test for yourself. Your list may be different.

Regardless of the frequency you decide upon,it absolutely needs to be REGULAR.

Consistency in regularity.

Key 03 -andgt; Verify Your Subscribers Are Receiving Your Mailings.

Without question, this is the most often overlooked key to email profits of them all.

There is no substitute for this one. If your list members aren't receiving your email messages...stick a fork in yourself, because andquot;you're done.andquot;

You can have great content and send out those solo mailings like clockwork, but if no one on the other end of the line is getting them, it's a waste of your time.

Research shows that as few as 10% of the total subscribers on any given list may actually be receiving the messages.

If you're getting poor results from your offers, then the first place I'd look is to make certain your subscribers are actually receiving and reading your email messages.

Bottom line: If you really want to make money from your optin , all it takes is...

Consistency in QUALITY. Consistency in REGULARITY. Consistency in DELIVERY.

Those three keys add up to one thing: Greater profits for YOU. Jimmy D. Brown is the author of the andquot;Get Messages Read!andquot; course. In Get Messages Read! you'll learn 24 simple ideas you can begin using today (literally, with the next message you send out) to increase the profit from any list. Check out this ground-breaking course at http://www.GetEmailResults.com ]]> You Are An Internet User... But Many People Are http://www.artwoo.com/article/you-are-an-internet-user-but-many-people-are http://www.artwoo.com/article/you-are-an-internet-user-but-many-people-are#comments Sun, 28 May 2006 15:32:08 +0000 nielsen netratingssearch engine advertisingmailemaildaily basissearch enginesoccassionally http://www.artwoo.com/article/you-are-an-internet-user-but-many-people-are search engines. It can be very lucrative if you know what you are doing. We advertise on search engines. If you are reading this article on-line, it is a good chance that you use the internet on a to find what you need - doesn't everybody? You can tell from the title of this article that the answer to that question is "no". There is still a significant segment of the population that still aren't yet internet users, let alone skilled at using the web to find what they need.

Ponder these statistics for a moment:

US - Population: 299,093,237 US - Internet users as of Jan/06: 205,326,680

That means 68.6% of the population use the internet.

(Information from Nielsen/NetRatings, published on InternetWorldStats.com)

According to this information there are almost 94 Million Americans (or 31.4% of the population) who are not internet users. Of course some of these people are going to be too young or too old, but even removing the approximately 46 Million Americans who are either above 75 or below age 10 you are left with 48 Million Americans (or 16% of the population, data from 2000 US Census) in key-buying demographics that do not rely on the internet for their product and service searches. And how about those considered 'internet users' by the Nielsen statistic that only use e and only ?

So if you are only marketing via the internet, you are probably excluding up to 40% of your possible customer base right off the bat!

can be a great asset because it helps people who are looking for your service find you. But what about the people who don't come up with the idea to use your service on their own. For example, we have an extensive search engine advertising program, but we also have almost 1 Million addresses that we have purchased and mail to regularly. Most of the people we get from our postcard mailings are not postcard buyers already. They are business owners looking to expand, and we educate them through our mailings how to do that with postcards.

If we only advertised on the internet we would only get business from people already looking for our service. Truth is, most of our customers have never Googled the word "postcard" because they hadn't thought of doing direct mail until we gave them the idea.

Maybe you are in a Business-to-Consumer Industry, the same rule applies. Some people will type "duct cleaning service, Tampa" into a search engine, but most people don't think of duct cleaning on their own. If a man is looking for a piece of jewelry for his wife, he may find you on Google, but with postcard mailings you can generate orders from guys not thoughtful enough to come up with the idea on their own.

While internet advertising can be a healthy part of your balanced marketing diet, if you are only using the internet, you are far from maximizing your reach and your sales. Diversify your marketing plan with direct mail and your will have more healthy sales numbers come the end of the year. Joe Niewierski, VP of Marketing at PostcardMania, became published after graduating with a BA in Advertising from USF. Joy Gendusa founded PostcardMania in 1998; her only assets a computer and a phone. By 2005 the company did over $12 million in sales, employed over 100 people and were listed on the 2005 Inc 500 List. Visit http://www.postcardmania.com ]]> 14 Tips For Promoting Your Business With Postcards http://www.artwoo.com/article/14-tips-for-promoting-your-business-with-postcards http://www.artwoo.com/article/14-tips-for-promoting-your-business-with-postcards#comments Sun, 29 Apr 2007 12:44:54 +0000 postcardfree oil changeauto repair businesspostcardsbullet pointsnew homeownersadvertising works http://www.artwoo.com/article/14-tips-for-promoting-your-business-with-postcards Postcard for many businesses.

Which ones?

You have to test in order to find out. But it's not hard. And if will work for you, then you'll probably save a lot of money on advertising =96 and get much better results.

If you've got a local service business then postcard advertising might be a good way to begin direct marketing. One of my friends owns a tire-sales/auto-repair business in Delaware. He began using postcards to attract new customers when he first opened up his shop 7 years ago.

He purchased a mailing list of in the area and offered them a free-oil change with a discount coupon towards other services as a gift for moving into the community.

He did this every month for about 3 years. Then he stopped.

Why?

Because he couldn't handle all the work he was getting from those mailings anymore. You see, he didn't want to expand his business beyond the size it had grown into. He didn't want to hire any more people. And he was content with his level of business and income.

The point here though, is that he built his WHOLE business on the back of simple postcard advertising. The lowly little postcard worked for him in a HUGE way.

With this in mind, here are some tips for your own postcard advertising:

1) Remember to use the rules of good sales copy -- the primary one being your need to offer benefits to customers instead of just telling them about the features in your products and services.

2) Always try to spell out a few outstanding benefits on your postcard using .

3) Offer a desirable gift or premium of some sort.

4) Make your postcards stand out. Use solar-yellow or goldenrod color with black type. (A few direct marketers I've spoken with say this generates higher responses than any other color schemes they've tested.)

5) Use follow-up mailings to customers who respond to mailings so you can create your own in-house mailing list. Then develop a relationship with these individuals. Get them to "know you, like you, and trust you."

6) Periodically send your "best" customers special offers or discounts, simply for being your "best" customers.

7) Always put a headline on your postcards.

8) If you discover postcard advertising works for your particular business then do it regularly =85 like clockwork.

9) Don't assume postcards only work for lower-priced items or services. One robotics company I read about mailed 250 postcards to a very targeted group of engineers and it resulted in a quarter-million dollars worth of sales.

10) Postcard advertising can be used for sequential mailings in a full-blown direct marketing campaign. The last one, for example, might contain a message like =85 "This is your LAST chance to take advantage of this offer."

11) Keep the sentences in your postcard advertising short and to the point. And only promote one major offer per postcard mailing.

12) Use first-class stamps on your postcards. That way, if anyone on your mailing list has moved, his or her postcard will be returned. Remove those names from your in-house mailing list to keep it clean.

13) Make sure you put all of your contact info - - including website - - on the postcard.

14) Use postcard mailing services for convenience. Check out the U.S. Postal Service's Online Postcard Mailing Service, for some more ideas =85 http://www.usps.com/netpost/postcard.htm

Why not give postcards a try?

If they work for you then you may never have to think about paying for pricey advertising space in a newspaper or magazine ever again. If you'd like to profit thru postcards and want help then give me a call. I typically offer a strong guarantee on the work I do for my clients. Joe Farinaccio helps businesses and entrepreneurs solve their marketing problems thru direct response advertising. To find marketing solutions for your business ... visit his website at ... http://www.sales-letters-and-marketing.com ]]> Coming To A Post Box Near You! http://www.artwoo.com/article/coming-to-a-post-box-near-you http://www.artwoo.com/article/coming-to-a-post-box-near-you#comments Mon, 01 May 2006 19:32:02 +0000 home equity loansmail boxdomaniahome loansinterest rateloan scamstempted http://www.artwoo.com/article/coming-to-a-post-box-near-you mail box, the majority of us know that its usually filled with fliers and mailings offering the next best for ....but we usually never even bother to go further by opening the envelope to the details inside.

But! What if on the front it said "What did you neighbors pay for their house? See inside for details.." would you be ? I have to put my hands up and say "Yes" I would not because I'm a nosey neighbor but I'd be curious to know what "so and so" down the street sold their house for. Well that's the new technique you may find from now on if a company called "Donania" has anything to do with it.

is now allowing lenders of home loans access to their data base of home pricing for use in their direct mailings. What does that mean to you, well now instead of just receiving a generic letter with just an interest rate on the front (they found a very poor opening rate for this type of mailing...We all know, most if not all of these offer's went straight into your trash can.) you now receive a more targeted offer as the lender can quote the house prices in your street, they've also found by doing this type of mailing that they now have more people enquiring about who never had before, when they realize how much extra equity they now have in their home.

So don't be surprised to find one in your mail box tomorrow..... and by the way would you be tempted to open it??? be honest... I thought so! For more information on home equity loans, how to avoid home equity and how to protect yourself. visit http://www.allabouthomeequity.com/ for details. Check out our home equity blog at http://www.allabouthomeequity.com/wordpress-2.0.2/wordpress/ ]]> Identity Theft And Credit Cards http://www.artwoo.com/article/identity-theft-and-credit-cards http://www.artwoo.com/article/identity-theft-and-credit-cards#comments Thu, 26 Oct 2006 14:27:12 +0000 free credit reportsfree credit reportmajor credit bureausthree major credit bureausannual credit reportannualcreditreportidentity theft protection http://www.artwoo.com/article/identity-theft-and-credit-cards Identity Theft Protection as one of their services. Should you become a victim and someone steals your name or social security number here are some steps you can take to keep the situation under control.

The first thing you should do is contact the fraud department of the three . Equifax has a toll free number (1-800-525-6285). Experian is another credit bureau and they can be reached at 1-888-397-3742. TransUnion is also one of the big three reporting bureaus and they can be reached at 1-800-680-7289. You want them to flag your file with a fraud alert. Also have the credit bureaus contact you in the future whenever a new account is opened and ask them them for copies of your credit reports.

Next, start calling your creditors, a creditor is the company you have credit card with, not the (credit bureau) and speak with the security or fraud department. Then file a report with the police. You can file it with your local police. Finally, report the identity theft to the Federal Trade Commission. The FTC can be reached at their toll free number: 1-877-438-4338. You can also ask them for a free publication that talks about identity theft.

Since we are on the topic of credit reports here is a side note you may wish to keep in mind. You can order an at .com" >http://www.annualcreditreport.com or call 1-877-322-8228. Congress created the Fair and Accurate Credit Transaction Act in 2003. Consumers are now entitled to a from each of the three major credit bureau companies every 12 months, the year runs from September 1st to the end of August. To get the best advantage from this Act, request a credit report from just one of the bureaus at a time every four months. There are many other websites that claim to give but usually require a fee. Unless you really need to know your credit score keep to the free reports directly from the reporting bureaus. The annual credit report website is the only website that is authorized to give you a free credit report. If you receive an email that claims to be from http://www.annualcreditreport.com you should report it to spam@uce.gov.

Most of us receive a lot of credit card advertisements in the mail. They usually say that you are "pre-screened" or "pre-approved". For the most part these mailings are safe. There is no need to be concerned with identity theft from these companies. If you are responding to one of those mailings, take the letter to the post office personally and have it sent off officially. There is also no need to worry about your credit report being affected by these mailings. There will be no "inquiry" or negative effect on your record. If you are still suspicious of credit or identity theft, contact the opt out organization through the Internet, visit http://www.optout.presreen.com or call 1-888-5-OPTOUT. You can chose to stop receiving mailings anywhere between months and years. But make a mental note that the "pre-screened" offers are not usually open to the public and they are sometimes only offered through the mail. "Your" Money Matters By Carl Hampton From the Author of "From Credit Despair To Credit Millionaire" http://www.CarlHampton.com http://www.fcdtcm.com ]]> High Income Business Opportunities To Run From Home http://www.artwoo.com/article/high-income-business-opportunities-to-run-from-home http://www.artwoo.com/article/high-income-business-opportunities-to-run-from-home#comments Thu, 21 Dec 2006 16:27:09 +0000 telephone answering servicetelephone answering servicestrade journalsmoney makerphone directoriesincome businessanswer telephones http://www.artwoo.com/article/high-income-business-opportunities-to-run-from-home income business opportunities you are looking for, have I got a deal for you!

Perhaps you are planning to start your main home business. Or, you may be looking for a to run on the side.

It is best to find a business that requires little or no experience or skill. It has to have low start-up costs and be fairly cheap to run. Of course, you want a business with a high income and, most important, it should be a business you enjoy.

Today, let's look at three businesses to run from home. Each one is a money maker.

1) Advertising

Businesses today outsource as much of their work as possible. It cuts costs and streamlines their operations. This spells opportunity for you. Your advertising company would be an extension of your client's company. You would be responsible for placing print ads, direct mailings, Internet ads, cable TV and radio spots. How to start: volunteer to do some ad work for a friend's business and a few charities. These will give you experience and references. Contact mailing list companies and go to trade fairs. Advertise your services in , business newspapers, and .

2)

There is a huge market for . One friend of mine ran a telephone answering service for years. He hired homemakers to in their own home during specified hours. How to start: Research the going rate established firms charge clients and exactly which services they offer. Determine who your telephone answerers will be. The blind as well as disabled veterans are an excellent workforce. Contact the telephone company about the cost of new lines and check out cell phone costs. Advertise your services on the Internet, in the phone directory, in mailings to small businesses and in business and trade journals.

3) Consulting

The consulting field is booming and you can be part of it. The nice part about consulting is that your clients can be located around the world and you do not have to leave your house. Consulting brings in a very high income and you can be a consultant in almost any field. Very few consultants today work in person with the client. Most work by e-mail and telephone. How to start: Choose your field and obtain three or more references to give to clients. Obtain references by consulting for friends and charities. Join consulting organizations, place ads in trade journals, set up your own Website and open a booth at trade fairs.

I hope this gives you some ideas. In a future article, we will examine three more high income business opportunities to find a money maker for you. Siriol Jameson helps you make money with high income business opportunities. Go to http://www.easy-home-businesses.com While there, sign up for Siriol's free newsletter. ]]> 4 Ways To Build Lists For Your Internet Marketing Email Home Based Business http://www.artwoo.com/article/4-ways-to-build-lists-for-your-internet-marketing-email-home-based-business http://www.artwoo.com/article/4-ways-to-build-lists-for-your-internet-marketing-email-home-based-business#comments Thu, 03 Jan 2008 12:34:59 +0000 profitable internet marketinglevel referralshome base businessinternet marketerssuccessful internet marketingsavvy internettwenty four hours http://www.artwoo.com/article/4-ways-to-build-lists-for-your-internet-marketing-email-home-based-business successful Internet marketing email home based business needs another asset just as much. What is it?

If you have a mailing list of people who have purchased a product or provided a response to one of your ads, with verifiable email addresses, you are in possession of something that will make you the envy of many . But it will take a while for you to build it. What are your best methods for getting a list big enough to set you up with a email home based business?

1. Article Directories

If you want to build a list of email addresses genuinely interested in whatever your is selling, write, or pay to have written, articles on your product. Then submit hem to article directories, where you`ll be given a resource box at the end of each article. Use the resource box to include a newsletter signup, and if your article were good, you'll get the email addresses of readers who'd like to follow up.

2. Free Reports

Most people can't pass up a free offer related to something in which they are interested, so by writing and offering free reports about your products to those who join your mailing list you'll be following in the footsteps of some very entrepreneurs. Just make sure the information in your free reports is current and accurate, because they may be the first impression you give to potential customers. You certainly don't want them to be the last!

3. List Building Sites

List building sites are matrix programs which require you to refer people to join after you. The referrals of your referrals become your second , and you can send your mails to them and everyone whom they refer. It's typical matrix stuff, and works fine as long as you get in near the top and have referrals who are willing to share their lists of referrals.

Listbandit.com has a twist in that every twenty-four hours it randomly flips the positioning in the matrix so that some days you have a lot of email addresses to which you can send your mailings, and other days you're on the bottom of the list. You have to be prepared to do your mailings on the good days, and that's not the most efficient way to promote a business!

4. Become a Blogger

You almost have to have a blog if you want to succeed at marketing, because a blog gives you an opportunity to build real rapport with your prospective customers. You can place sign up forms for your free reports on each page of your blog, and if your readers are impressed with your blog's contents, they will probably sign up to learn more.

There are plenty of other ways to begin building a list for your Internet marketing email home based business, but whichever method you choose, it's key to build trust with your customers by keeping their information private and by making sure that you give them quality information! =A9 2007 http://www.Mat4.com | 4 Minute Internet Marketing Videos Grab Your Free Article Site Building tool, Blog Commenting Software and 90 Page SEO Book Now!! ]]> Choosing A Rubber Stamp That Meets Your Needs http://www.artwoo.com/article/choosing-a-rubber-stamp-that-meets-your-needs http://www.artwoo.com/article/choosing-a-rubber-stamp-that-meets-your-needs#comments Tue, 18 Apr 2006 05:50:04 +0000 traditional rubber stampspre inked stampsink padcustom rubber stampink padsphoto polymerstock phrases http://www.artwoo.com/article/choosing-a-rubber-stamp-that-meets-your-needs custom rubber stamp with your name, address or company logo on it. Rubber stamps are great for business or pleasure; they are great for kids and for executives, depending on what they are used for. Rubber stamps come in a variety of styles and choosing one over another is going to depend on the use for the stamp. Three common types of rubber stamps are: standard rubber stamps, self-inking stamps and pre-inked stamps.

Standard rubber stamps are a good value for the money and are good for ordinary use. They are usually designed with wooden bases and handles and rubber heads. You can order a custom rubber stamp with your own phrase or information on it; and it is common for standard rubber stamps to have like "Approved," "Draft" or "Paid" on them for business use. Standard rubber stamps are available with dies that are made out of, , or traditional rubber. Photo polymer stamp dies do not perform well with industrial inks. Rubber is the best material for standard stamps - it is durable and flexible. You will need to purchase an to go along with a standard rubber stamp, and there are many colors of ink available. Traditional Rubber Stamps can be made in any size or shape.

Self Inking Rubber Stamps With self-inking rubber stamps, you do not need a separate ink pad. A rubber die is mounted to a plate that strikes a built-in ink pad each time an impression is made. You don't have to worry about the mess caused when you accidentally touch the ink and get it on your fingers as self inking stamps have the stamp and the ink pad self contained. They can make thousands of impressions before their internal need to be reinked. Self-inking stamps are popular for business purposes, mass mailings, or if you simply are tired of writing your address by hand on every letter you send. These are good for repetitive stamping tasks and are usually used for custom work like address stamps and endorsement stamps, or for general business uses.

Pre inked Rubber Stamps A pre-inked stamp does not require a separate ink pad either since the ink resides within the stamp's surface. The ink is transmitted to the paper's surface through microscopic pores in the rubber which also prevent leakage. A pre-inked rubber stamp is refilled by placing more ink into its reservoir. Like self-inking stamps, pre-inked stamps are good to use when you have many impressions to make, such as mass mailings or if you want to have a stamp with your address or monogram on it.

You might wonder which rubber stamp is right for you: a standard, self-inking or pre-inked stamp. A standard rubber stamp can be a good choice if you do not use it very often because a standard rubber stamp takes more time to use than the other varieties (i.e. you have to ink the stamp on the ink pad and then make the impression on the paper's surface). Both the self-inking stamps and the pre-inked stamps are good options for business use. They are both neat and convenient, and can make a thousand impressions before more ink is needed. are the best decision if you are looking for a quality stamp. Adam Raidabaugh is the president of ACORN Sales Company, Inc., a leader in the marking and stamp industry. ACORN Sales specializes in custom rubber stamps and personalized embossers --on the Web at http://www.acornsales.com/bigoak/rubber-stamps.htm.. ]]> Email Promotion And Internet Marketing Automation - The Autoresponder http://www.artwoo.com/article/email-promotion-and-internet-marketing-automation-the-autoresponder http://www.artwoo.com/article/email-promotion-and-internet-marketing-automation-the-autoresponder#comments Fri, 04 Jan 2008 05:25:02 +0000 informative mailingsmarketing automationuniversal phenomenonemail promotionsmonumental taskincomgreat tools http://www.artwoo.com/article/email-promotion-and-internet-marketing-automation-the-autoresponder monumental task, especially if you have a growing Internet business and you are constantly looking for ways to reach you customers.

Any business, online or off, will be rated on its ability follow up with its customers, and if you don't establish a reputation for following up, you are going to have customers unsubscribing from your email lists in droves.

Is there any way to ensure that you can follow up with your customers on a regular basis, without having to drop everything else that's involved in running your Internet business?

Meet the twin concepts of email promotion and Internet . Or, as they are more commonly called, autoresponders.

You might already be familiar with autoresponders as for creating and sending sales copy to potential customers. But one of the very best ways in which you can use autorepsonders is in the followup process.

Why You Should Use Autoresponders in Your

Once you have sent out your sales copy you may notice that there is only a small response to your efforts, or none at all. By using your Email promotion and Internet marketing automation autoresponder, you can reinforce the impact of your original mailing by scheduling a sequence of followup mailings. What will this do for you?

You will build a customer base most effectively by establishing your credibility among your potential customers. So why not use Email promotion and Internet marketing automation to send out a series of about your product, on a regularly scheduled basis?

It's a great way to get the word out not only about what you are selling but about your own expertise on the subject of what you are selling!

Autoresponding after You Make a Sale

Have you ever hemmed and haws about buying something and finally convinced yourself that it will be money wisely spent, only to regret your purchase almost instantly? It's a nearly for those of us who are limited in our discretionary e.

Email promotions and Internet marketing automation with autoresponders will enable you to schedule a thank you email as soon as you complete a sale on your site, and you can include in the thank you all the reasons why your customer made the best possible decision.

Autoresponders for Long-Term Customer Care

You can also schedule regular followups with each of your paying customers to ask for feedback on your sit or introduce them to new products based on their previous purchases.

It's a perfect way to use email promotions and Internet marketing automations to establish long-term relationships with your customers and let them know how much your value their business. By using an autoresponder you can rest easy that your customers are not being neglected, and your bottom line should reflect the positive results! =A9 2007 http://www.Mat4.com | 4 Minute Internet Marketing Videos Grab Your Free Article Site Building tool, Blog Commenting Software and 90 Page SEO Book Now!! http://www.mat4.com/newsletter.html ]]> How To Find Qualified Bankruptcy Leads http://www.artwoo.com/article/how-to-find-qualified-bankruptcy-leads http://www.artwoo.com/article/how-to-find-qualified-bankruptcy-leads#comments Fri, 31 Aug 2007 00:20:00 +0000 bankruptcy lawyersbankruptcy casecontactunited states postal serviceclientelecredit counselorsstate of the art technology http://www.artwoo.com/article/how-to-find-qualified-bankruptcy-leads
The professionals that use bankruptcy leads are as follows:

=95 =95 =95 Real Estate Investors =95 Automobile Dealers =95 Mortgage Brokers

How much should you expect to pay for each bankruptcy lead? Lead pricing varies depending on the state. Expect to pay anywhere from three cents up to thirty-six cents a lead. Quantity of leads purchased also can affect per name lead pricing as well.

Some lead companies may offer trial plans where you purchase a small amount of leads such as twenty or so and then test them out to see if they can increase your or not. If the Professional can increase their business by purchasing bankruptcy leads then there is a pretty good chance they will purchase leads again.

Some lead companies offer a postcard marketing service with their lead system. Postcards are another way to generate business with bankruptcy leads.

Lead companies use state-of-the art technology to collect new filings daily. The information is collected electronically from courthouses across the country.

Then each address is run through a process that verifies if the address is correct or not.

Addresses are then compared with the change of address information that is available from the . If there are duplicate records, they are deleted and all bankruptcy leads are arranged in a bulk mailing and transmitted to the buyers account everyday.

Many buyers of bankruptcy leads also use telemarketing to their leads. Many lead companies can supply phone numbers with leads. Many professionals call their leads after sending a direct mailing.

When bankruptcy leads have been uploaded to the business professionals account all they need to do is login and view the new leads that have been provided. It is then easy to merge your information with each lead. Many of these types of systems will track information such as the date you mailed the information. Auto prompts are setup to remind you when it is time to send another direct mailing. Leads can be flagged for deleting as well. Leads can be archived for future mailings and the number of days between mailings can be adjusted to the users' requirements.

The top bankruptcy lead providers will not tie their clients up into a long contract because they know that the quality of the leads will keep the professionals coming back to order time after time. Many companies will replace a lead if it is returned undeliverable or id the phone number is no longer valid. If the bankruptcy lead provider wants to stay in business, they will have to supply quality leads on a continuous basis.

When doing your research on bankruptcy lead providers it is important to find out how long they have been in business. You do not want a fly by night operation that will then just take your money and provide unqualified leads. Check out our site for valuable information on Bankruptcy Leads and what they can do for your business. http://www.bankruptcyleadfiles.com/Bankruptcy_Leads.html T. D. Waterhouse ]]> Economic Conditions Are Ripe For Small Business Failure: How to Keep Your Business Afloat http://www.artwoo.com/article/economic-conditions-are-ripe-for-small-business-failure-how-to-keep-your-business-afloat http://www.artwoo.com/article/economic-conditions-are-ripe-for-small-business-failure-how-to-keep-your-business-afloat#comments Fri, 28 Nov 2008 04:51:25 +0000 private domestic investmentsmall business ownersmall business administrationeconomic stimulussales pipelinebusiness survivalmarketing opportunities http://www.artwoo.com/article/economic-conditions-are-ripe-for-small-business-failure-how-to-keep-your-business-afloat
* According to The U.S. , the U.S. economy experienced weaknesses in the third quarter, as real gross domestic product fell 0.3 percent

* Consumers, who helped lift the GDP in the second quarter with their checks, reduced their spending by an annualized 3.1 percent in the third quarter

* Real gross continued to fall, with an annualized 1.9 percent decline.

As a , you're probably scared you could lose it all at any moment now, and honestly -- you should be worried. But how you deal with that fear could determine whether your business survives or fails. You can either sit back and bite your nails or sharpen your claws and prepare to fight for your business' survival. The choice is yours.

There are many things you should do to help get your business through a tough economy. First of all you need to change your approach.

Assess Your Top 20 Clients

Look at your top 20 clients. What have those sales been lately? If they're down, find out why and then re-approach them. If you can identify why your biggest clients aren't buying, chances are you'll also find out why others aren't bringing you their business. The key is to react quickly to declining sales so you can make adjustments faster -- before you deplete your and your sales cycle is so long that it puts you out of business.

Rethink Your Business Hours

I like to say that you should think of your business as being open 24/7, but that doesn't mean you have to actually leave the light on all day and night. Track when your customers are inquiring about your services or are creating traffic for your business. When are you in demand? Once you know that, you can figure out appropriate hours and staffing.

Optimize Your Website

If your Website is simply informational you're missing out on an opportunity to market and sell. Investigate via the Web and what it would take for you to maintain, update and expand the site on a regular basis to keep it relative and timely.

Reduce Your Mailing Costs

It may not seem like a major priority, but why spend more for mailings than you have to? In a good economy or bad, it just makes sense to cut unnecessary costs. How many overnight packages do you ship? Could you send them 2 or 3 day instead? If you mail out a lot, do you have a bulk mail account? Can you combine mailings to clients into weekly instead of daily groupings? Can you scan, email or fax information instead?

When Sales are Slow, Get Busy!

If you or your employees are finding yourselves with extra time on your hands because things have slowed, use that time wisely. Study your business' efficiency, make those reports you've been meaning to do, meet with employees and customers to strategize and share idea. Organize, clean, research etc. There's always something to do that can help make your business better.For a free weekly ezine with valuable tips for your small and mid-size business go to http://www.theprofitrepairman.com. Tom Marquardt, The Profit Repairman®, gives hands-on, ready to implement strategies to increase the bottom line, change flat revenue growth, and save your company's fate.]]> Home Business Buzz: In Business For Your Kids, And With Them! http://www.artwoo.com/article/home-business-buzz-in-business-for-your-kids-and-with-them http://www.artwoo.com/article/home-business-buzz-in-business-for-your-kids-and-with-them#comments Fri, 01 Sep 2006 22:27:05 +0000 life network marketingthing to remembertons of funwork at home momsworking momsmarketing businessentrepreneur http://www.artwoo.com/article/home-business-buzz-in-business-for-your-kids-and-with-them Marketing business so they can spend more time with their kids and then find that the business is taking away more time then it's giving back. Being WAHM's () we sometimes get so focused on the goal of making it work we forget that the goal is to free up our time so we are free to do the fun things like get to the soccer games, school events and all the things busy don't have time for.

It doesn't have to be that way.

If you find that your business is taking too much time away from your most important reason for doing the business then take some time to think about how you can get your kids involved in your business.

Getting them involved will do at least three things:

- Allow you to spend more time together, which is really the goal, right? - Teach your child the value of being an . - Boost self-confidence and teach the importance of working for things you really desire.

Getting the kids involved doesn't have to be difficult. Here are some ideas:

- If you do craft shows or fairs, let the kids come along. They will have and often your kids will not be afraid to really let people know what everything is about and ask if they want to buy something!

- Let them do up your mailings. Putting on stamps and labels and folding papers into envelopes are easy things for kids to do.

- If you have great products then let your kids know about them, and how they work. My son loves having a look at what new candles we have and he also likes to hand out a free votive to people he knows to help promote the products.

The important here is this is your business and your life. Network Marketing allows you incredible control over how you run your business and involving the kids is a fantastic way to work the business around you and your values! Angela Wills has been working from home since 2002 when she had her first child. She is always looking for sharp business partners. You can find out more at http://www.moneymakingscents.com or send a blank email to mmsnews@aweber.com to sign up for more information on the business. ]]> How To Get All The Free Traffic You Want With Only One Marketing Activity http://www.artwoo.com/article/how-to-get-all-the-free-traffic-you-want-with-only-one-marketing-activity http://www.artwoo.com/article/how-to-get-all-the-free-traffic-you-want-with-only-one-marketing-activity#comments Thu, 18 Oct 2007 04:15:02 +0000 traffic strategytraffic generationtraffic programtraffic toolaffiliate programparadigm shifthead and shoulders http://www.artwoo.com/article/how-to-get-all-the-free-traffic-you-want-with-only-one-marketing-activity
That is, do you attempt to get traffic to your site by doing all kinds of activities ranging from SEO to PPC listings to buying solo mailings?

In other words, do you "juggle" your activities like multi-colored balls =96 never holding on to one for very long and always moving on to the next one?

As a recovering "traffic juggler" myself, I can tell you this with great certainty ... you and I aren't alone.

Sadly, most internet marketers wear the same hat. They complicate things by trying every new , buying ever new and joining every new .

It doesn't need to be that way.

In fact, what I want to suggest to you in this article will make your life a whole lot easier, and, as a direct result, will actually get more traffic to your site than ever before.

Brace yourself for a life-changing statement =96

** If you have your own product to sell online, you only need to focus on ONE traffic strategy! **

Yep, you read that correctly.

Instead of trying to do a gazillion things, there is a very simple, very effective approach: focus on the ONE thing that really matters, the ONE thing that produces the greatest results, the ONE thing that will get you all the traffic you'll ever need.

And that ONE thing is to...

** Start, Strengthen and Spread Your Own *

Let's look at that statement in 3 steps for simplicity purposes...

Step 1: *START* Your Affiliate Program.

There is one major reason why you need to start your own affiliate program that stands above the rest: every traffic generation concept (past, present and future) can be done FOR YOU, BY OTHERS if you have your own affiliate program in place.

Let that sink in. Chew on that for a while. It's such a that most people don't even realize the tidal-wave-like power behind the concept.

Instead of you working with PPC ads and you working on the SEO stuff and you buying the solo mailings, you can get others to do this FOR YOU as a member of your affiliate program.

So, to begin with, you need to start your own affiliate program. A great place to do this is Clickbank.com.

Step 2: *STRENGTHEN* Your Affiliate Program.

After establishing your affiliate program, it's important to "strengthen" it. That is, you will need to train your affiliates to do all of the marketing for you. You'll also need to provide them with marketing materials such as brandable PDF reports, articles, advertisements, banners, etc.

But, let's take this another step.

Instead of loading some marketing and training materials to your affiliate center and leaving it up to your affiliates to figure out how to use them, why not point out how to use them?

Example: List 10 great newsletters where they can purchase solo mailings to promote your offer. Put something in there for every budget. (What a nice treat it will be when one of your aggressive affiliates purchases a $500 solo mailing to promote your offer!)

You'll be SHOCKED to see what this one additional step can mean to your bottom line.

But, you could take it even another step further.

How about offering to personally train 10 affiliates in how best to promote your offer? You could teach one how to use ezine advertising; another how to buy PPC ads in numerous engines; still another how to distribute ezine articles.

(Here's an idea: how about you purchase a copy of the latest traffic tool or manual for one of your affiliates and get them involved in using it to promote you?!)

Can you imagine the impact?

Step 3: *SPREAD* Your Affiliate Program.

Finally, you want to continue growing your program by recruiting more and more affiliates. As your numbers grow, so will your results.

The bottom line is simple: instead of "juggling" a bunch of different traffic ideas, a much more effective use of your time is to focus on ONE source of traffic: your own affiliate program.

Juggling is great for clowns, but lousy for internet marketers.

Don't be a clown when it comes to your business. Jimmy D. Brown is the author of Sales Army Secrets, the most comprehensive, creative product available on the subject of profiting from your own affiliate program. Get a free mini-course at http://www.SalesArmySecrets.com/ ]]> Direct Marketing Support Services, Lettershop Services http://www.artwoo.com/article/direct-marketing-support-services-lettershop-services http://www.artwoo.com/article/direct-marketing-support-services-lettershop-services#comments Thu, 27 Jul 2006 18:27:08 +0000 direct marketingmarketing support servicesmarketing firmscompetitive marketinglettershop servicesdirect mailingsobviously http://www.artwoo.com/article/direct-marketing-support-services-lettershop-services marketing firms do a lot of . One might even suggest it's traditionally the bread and butter of a marketing firm's income. However, in order to properly manage a direct marketing campaign your firm will need to have adequate direct , including . These support elements will do the grunt work in your direct marketing campaign.

Direct marketing support services many involve such things as printing, mailings database management, and campaign management. While lettershop services handle issues tied to the distribution of your direct marketing campaign. This includes many mundane tasks such as labeling, presorting, folding, tracking and so on. However, as mundane as these tasks may be they are critical to the completion of a successful direct marketing campaign.

In most direct marketing campaigns, direct marketing support services, and lettershop services are handled by an outside vendor. As with the selection of any outside vendor, we suggest you do your research. But there's a problem with this. , firms may be loathe to give you any information about the companies they use for direct marketing support services, and lettershop services. But we have found a way around that one, and it may sound silly but it actually works.

Call your congressman.

Stop laughing. We are serious.

Why, you may ask, we are not trying to get a bill passed? We are just looking for some good vendors for direct marketing support services and lettershop services, how could our congressmen help with that? Well, it is quite simple, political candidate do a lot of , and they usually use local companies. Also, you are a small business in your congressman's district; he will have a reason to help you.

Okay, so now you have found a good company to handing your direct marketing support services and lettershop services. Are there any other pitfalls? Of course there are. As with many other outside vendors, those dealing with direct marketing support services and lettershop services make money on volume. Meaning that quality control, though a priority, may not be their top priority. So you need to be especially carefully that all printed material, databases and instructions are given both verbally and in writing.

In our experience, if you have never worked with the vendor, we suggest you do this in person. Although thanks to digital printing a lot may be done via phone, FTP and email, we still feel that these initial contacts should be done in person. And do not give this job to a new hire or an intern. That is just asking for trouble. This needs to be done by someone who has been at your firm for at least a year. Someone who can think on his or her feet.

Another important thing about vendors who offer direct marketing supports services and lettershop services is that they see direct marketing campaigns every day. They have a sense of what works and what does not. If they question some aspect of your campaign, listen to them. They probably know what they are talking about. And, as you and vendor build trust; you may find them giving you pointers that they only share with valued customers. We might add that the referral from you congressman, might also help grease the early client vendor relations. And you thought that was a crazy suggestion, right? http://www.tilwood.com/ ]]> What to Know About Low APR Credit Cards http://www.artwoo.com/article/what-to-know-about-low-apr-credit-cards http://www.artwoo.com/article/what-to-know-about-low-apr-credit-cards#comments Tue, 11 Nov 2008 11:22:28 +0000 interest credit cardslow interest credit cardsinterest credit cardoptimum savingsinterest rate cardinterest cardslow interest credit card http://www.artwoo.com/article/what-to-know-about-low-apr-credit-cards s. Who will not wish to pay lower interest charge? What is puzzling to lots of consumers is precisely how they will get low . Do your study; you may find that learning will be your best asset while hunting low . At times it is not possible to get . Example, consumers who never had any credit cards before generally will not meet the criteria for low interest card. However, even though you don't currently qualify for the low interest card that doesn't mean you will never get one. If you have troubled monetary past and bad credit score, it will most likely take some years prior to you improve the credit score enough so that you can qualify for the low interest cards.

The low interest rate cards with striking introductory rates and with the low fixed rates will save money while it comes to the interest cost. All of main credit card companies offer the low interest cards. Often, few of these companies send mailings to home or else market low interest rate cards on TV. While commercials and mailings give you with great way to study more about available choices, you must as well research few other low interest cards.

The low interest rate cards are offered to the people with outstanding credit ratings. The low interest credit cards will also give you substantial savings while it comes to the interest cost. Of course, best means to save interest is paying balance of the credit card at end of every billing cycle. In this particular way, you will get to borrow money for short time without any need to pay interest. Also 0% introductory rate lots of low interest cards gives you great means to save on the interest cost, but keep in mind you will have to pay off balance completely when introductory period is been over to get on the interest cost. If this is not the possibility for you, make sure to choose low interest cards, which remain low after its introductory period is completed.

The low interest rate cards are ones, which are always marketed in media, on Internet, at the credit card web sites, in journals, and there are lots of banks and credit card companies that are presenting low interest cards; few companies present attractive rates of 5 to 9%. What all these companies don't tell to customers is that just small proportion of those who are applying for low interest card will in fact be approved. You can be approved for a card if you are applying, but it will be at substantially high interest rate until you are the one of privileged few who are having high credit rating and high income. There are lots of reasons why all of these low interest cards work very well, however there are a few things that you need to look out when choosing low interest rate credit card.Find low rate student credit cards and more of Tom's work all at FINDcollegecards.]]> Casino Website Promotion Basics http://www.artwoo.com/article/casino-website-promotion-basics http://www.artwoo.com/article/casino-website-promotion-basics#comments Tue, 28 Oct 2008 17:57:15 +0000 e zinesmanageable chunkstarget audiencepromotional projectcasino websitescasino websitepromotion plan http://www.artwoo.com/article/casino-website-promotion-basics casino website that you need to promote? Without visitors to your website your online casino will be short lived. Driving a steady number of visitors to your website will take some time and effort in the beginning, and that is why you need to create a that will get people to the website, and keep them there once you have gotten them to visit. When you put together a plan you can take the one step at a time so that you can break it down into .

Website Layout

Website layout is very important when you want to promote your website. The first thing that you need to think about is coding. You'll want to put some meta tags on the site, as these communicate with the search engines. You want your site to communicate with the search engines because this is how people will find you when they search for a gambling website to join. This should be a priority in your promotional plan.

In addition to meta tags you need to be sure that once you start promoting your online casino that your website is up to par. Be sure that you don't promise more than you can offer, and you want to make sure that once you have traffic to your site that you have the goods to keep them there, and more importantly, enough to have them take out their wallet and have them spend money on the site!

Communicating Through E-zines and Mailings

A great way to promote your casino website is to get involved with niche mailings and e-zines. This is a great way to get to your and let them know that your website has something to offer. You should promote what is different about your site, what you can give them that other gambling and cannot. When you highlight what is different about your website you will be more inclined to get people to visit. With so many casino websites out there to choose from, you need to stand out from the crowd.

Offer Something For Free

The world free goes a long way with just about all consumers out there, but can go even further with the gaming crowds. You can offer a $5 credit for everyone who registers with your website by a certain date or offer a discount on certain services. This is a great way to have people give your website a chance, even if they have a casino website that they already really like.

Use Affiliate Programs

There are many affiliate programs that are specifically for casino websites. You should be sure to join at least one of these, which will give you more exposure through linking and banner programs. You simply cannot get enough exposure through these programs and there are some great ones out there that offer nice payouts. Shop around a bit and find the right affiliate program for your online casino.Dan writes original informative articles about many of the best live casinos that are now available in the UK ans in Europe. You can find live roulette odds.]]> Getting The Most From An MLM Network Marketing Lead http://www.artwoo.com/article/getting-the-most-from-an-mlm-network-marketing-lead http://www.artwoo.com/article/getting-the-most-from-an-mlm-network-marketing-lead#comments Thu, 06 Sep 2007 03:20:00 +0000 mlm network marketingmlm business opportunitynetwork marketing leadsmailemailcontactdo not call list http://www.artwoo.com/article/getting-the-most-from-an-mlm-network-marketing-lead MLM network marketing lead. Leads are the way to reach potential recruits and customers. They are what is at the heart of making money with a .

The first step in using a MLM network marketing lead is to gather the leads. A lead is basically information for a person. Depending upon how you will use the lead you will need a name, phone number and/or e address, and maybe an address.

You can get leads from a variety of sources. You can gather them yourself through your website, your company may supply them, or you can buy them.

Once you have your MLM you can begin to use them. Depending upon the information on the leads you can use them in different ways.

A MLM network marketing lead with a phone number can be used for telemarketing calls. It is important, though, that you are sure you have permission to call the person and that they requested a call because otherwise you could run into problems with the regulations.

A MLM network marketing lead with an can be used to contact the person and send them useful information like a newsletter or ezine. You need to be careful, though, to avoid doing anything that could be constituted as SPAM.

A MLM network marketing lead with an address can be used for direct mailings. This is going to be the most costly since you will have to print up information and then mail it out.

You should use your MLM network marketing leads in every way possible. Get the most form them by taking advantage of all the information they provide and contacting these people in every way possible. Anna Hugi is a sole parent of three young boys. To be able to stay home with them she runs an online home based business. To find out more about the generic system she is using to expend it please visit http://www.payitforwardforprofits.info ]]> The Most Important Marketing Principle http://www.artwoo.com/article/the-most-important-marketing-principle http://www.artwoo.com/article/the-most-important-marketing-principle#comments Mon, 07 May 2007 06:19:58 +0000 marketing ideakiller marketingmarketing materialssiberian huskymutombolovefish http://www.artwoo.com/article/the-most-important-marketing-principle
Is it your marketing message or powerful ? Is it the ability to persuasively speak about your services? Perhaps it's a tactic that I keep under wraps. Or is it more a matter of persistence and commitment?

Well, all of those are very important. But there is one that is the most important of all.

It might be exemplified best in this story I heard years ago.

Two friends were talking about another friend who was a great erman. They related stories about how he always caught more fish than everyone else, yet he didn't really do anything different than other fishermen did.

He used a similar boat, the same fishing rods and lures. He fished in the same places and at the same times of day. So why in the heck did he always catch more fish? What was his secret?

Well, his secret was pretty simple: He d fishing.

If you love what you do, you'll always be better at it. You'll find subtle ways to do things that others wouldn't even think of. You'll read more about it. You'll put your heart and soul into it.

So when it comes to marketing your services, I promise that you'll get better results if you love marketing yourself. But how do you do that? What if you don't like marketing at all?

Let me tell you another story.

I once worked with a writer who needed to market herself. But the first time we met, she told me she hated networking and wouldn't call people she didn't know.

So I asked her what she did love.

She told me that she loved her , . She was nuts about that dog and talked my ear off for about half an hour. Then she said, rather sheepishly, "I've been thinking of sending out mailings to prospects with pictures of Mutombo on them. What do you think?"

Well, on the surface, it didn't seem like a great idea. But what was clear was the love she had for that dog and the enthusiasm she had for the idea. So I said, "Why not?"

She worked with her husband, who was a photographer, to create a series of very innovative mailing pieces that featured Mutombo. She then tied the pictures into themes about corporate writing.

Yes, it sounds like a stretch, but the mailings were an amazing success. They were fun, attention-getting and different. People started calling her. And she generated some very big clients with this wacky idea of putting her dog on her mailings.

She was doing what she loved. She found a marketing approach that she could really get into. And it was a huge success.

So what do you love? What would you enjoy doing? What could you put your heart and soul into?

In my Fast Track Marketing Model, I point out that there are essentially three effective marketing strategies or vehicles for Independent Professionals: Networking, Publishing and Speaking. But there are infinite variations on these three. My client used a form of publishing through direct mail.

When I started my business, I started with networking. But my style is to be an initiator, not just a participant. So I started my own networking groups. I met a lot of people and I loved bringing people together. So this was very successful.

Only a month or two after buying my first Macintosh, I created a monthly newsletter. I also happened to love design and project-oriented things. So I had a lot of fun with this, and also had very good results. The newsletter also pulled people into the networking events.

Finally, at these events, I had the opportunity to make presentations and discovered that I loved to be in the front of a group. (I think I'm a frustrated stand-up comedian at heart.) It turned out that speaking was the most effective marketing tactic of all for me.

I was lucky. I found three areas of marketing that I loved. But the key was that I found my particular way of doing these marketing activities that fit with my style and personality. Over the years I've adapted these tactics to the online world through this eZine and introductory teleclasses.

And you can do this as well.

Don't worry about three strategies to start. Find one. And don't fall for some hyped-up marketing strategy that you read about on the Internet that promises to make you kazillions of dollars. Trust me. It won't. (Unless you love it.)

Find some aspect of networking, publishing or speaking that you can make your own, where you can express your authentic self, that you can have fun at, and you'll get better results than you could possibly imagine. Robert Middleton, the owner of Action Plan Marketing, has been helping Independent Professionals be better marketers since 1984. On his web site http://www.ActionPlan.com find valuable resources, products and programs for attracting more clients. Get a free copy of his Marketing Plan Sart-Up Kit. ]]> Bum Marketing On Growth Hormones: 10 Brilliantly Simple Tactics To Build Your Highly Targeted Opt-in List http://www.artwoo.com/article/bum-marketing-on-growth-hormones-10-brilliantly-simple-tactics-to-build-your-highly-targeted-opt-in-list http://www.artwoo.com/article/bum-marketing-on-growth-hormones-10-brilliantly-simple-tactics-to-build-your-highly-targeted-opt-in-list#comments Wed, 15 Oct 2008 08:36:29 +0000 target audiencemarket audiencegrowth hormonesniche marketempty promiserecommended producte book http://www.artwoo.com/article/bum-marketing-on-growth-hormones-10-brilliantly-simple-tactics-to-build-your-highly-targeted-opt-in-list
MOLB: Mechanized Online Blueprint. Alex Edavane is on to something huge. In 15 months, he developed a system that earns him 5 figures a month. No gimmicks, no false hope, no outrageous claims... just the "How I do it." His average profit is around $36,000 per month and until now, I've never seen a downloadable product that compacts what the best paid monthly membership sites teach. The 187 page e-book comes with 12 videos, and guides you step-by-step through the process. It is far from an of overnight riches. MOLB is accurate and comprehensive. The 187 page e-book is actually a two part guide accompanied by 12 step by-step-videos.

Bum Marketing on -- Analyzing MOLB and Why it Works

MOLB works because Alex teaches us how to build highly targeted opt-in lists by providing quality free content to your niche . After building trust through quality (instead of hammering your audience with promotion after promotion) a strange thing happens: When you finally do promote a product to your , not only are your emails opened more, readers click through to see and purchase your . There is a "science" to the process and timelines for free vs. promotion emails. MOLB is literally a step-by-step guide. That fact alone makes it a rare find.

Cost Analysis

Side Note: Prior to publishing MOLB -- Alex charged $12,000.00 per student and would accept only two students at a time. At the time this article was written, he was no longer able to accept new students. I paid $77.00 and received a 187 page course e-book, 12 step-by-step instruction videos, almost 3,000 free articles to spin, an article tracker, and links to access several free analytical tools, including a free content duplication checker to avoid article duplication. I probably would have paid more -- a lot more.

Conclusion

Alex not only stresses the importance of quality, but he explains the tools that help you get your business successfully on autopilot so you can watch your profit grow exponentially while spending LESS time working at it. Everything I have learned in my 10 years of looking for the truth about long-term auto-piloted income is explained in detail in MOLB I and MOLB II. This is an all-in-one package for beginning and experienced affiliate marketers. Although there's MUCH more, here are 7 brilliantly simple tactics to build your highly targeted opt-in list:

1. Easily build mailing lists through quality articles and take care of your subscribers by providing them with quality content.

2. To ensure success, OVER deliver to your audience.

3. Use an auto-responder to manage your mailings. Understand the value of the double opt-in, targeted subscriber and get MORE sales with a shorter list.

4. Build relationships with Digital Product Vendors (the folks who sell stuff on Clickbank, etc). Know which products to promote and those to avoid.

5. Remove "price fright" by helping your niche market audience understand the value of the product you are promoting, mention reduced pricing and limited time price offerings if applicable.

6. Use website analytical tools to understand traffic to your sites, responses to your mailings and subsequent profits. Understand the value and purpose of test mailings. No amount of research can out-perform a test mailing.

7. Outsource -- put your business on autopilot. Build your highly targeted opt-in list through a double opt-in process; Manage the quality and direction of your campaigns and cheaply hire experts to build your landing pages, design banners, and write articles.Stefan DeVereaux has 12 years experience as a financial independence coach, providing wealth building strategies to single parents, retirees, small business owners, and government employees. To see the MOLB testimonials and sales page, Click Here!]]>